Air Circulator Fan
PassAir Circulator Fan scores 66 out of 100, a Pass. Shoppers spend $47K a year here, search demand grew >1,000% this quarter, and returns run at 0.6% of orders.
- Flapen Score
- 66 / 100Top 8% of 5,777 Home & Garden niches · +15 vs the category median of 5166
- Market size
- £47K/yr89K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 34%top-5 click share · 39 brands · 76 sellers
Flapen Score
Air Circulator Fan against its category
The dotted line is the Home & Garden average. Past it, Air Circulator Fan is stronger. Inside it, weaker.
Market
The Air Circulator Fan market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Air Circulator Fan 89K times last year and spent an estimated £47K. The top 5 brands take 50% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 66 out of 100, a Pass.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £47K a year.
- Searches, last 12 months
- 89K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £47Ka year
- Peak month
- June15.4× the quietest month
- Top search term
- air circulator27K searches a year
02 · Price
A sale here is worth £50.34.
Listings sell for £50.34 on average, from £19.39 to £99.77. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £50.34 that is £0 to £5K a year per listing.
- Average price
- £50.34inside the $15 to $100 sweet spot
- Price range
- £19.39–£99.77
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #123 within Heating, Cooling & Air Quality. It carries 2,639 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 73%
- Out of stock, average day
- 14.1%
- Average rank
- #123in Heating, Cooling & Air Quality
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,639per listing
- Listings tracked
- 66
04 · Newcomers
Amazon counts 21 of last year's 23 launches as successful.
23 products launched here in the last 12 months. Amazon counts 21 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 23
- Successful launches
- 21Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Air Circulator Fan products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Honeywell TurboForce Power Fan (Quiet Operation Cooling 90 Variable Tilt 3 Speed Settings Wall Mount Feature Table Fan) HT900E
- Price
- £23.04
- Rating
- 4.5/5
- Reviews
- 28,487
- Age
- 15y ago
DREO 20 dB Standing Fan for Bedroom 120+120 Omni-directional Cooling Fans 90 ft Circulator With Remote DC Motor Pedestal Fans 35-40 Adjustable Height Floor Fan 8 Speeds 3 Modes 8H Time
- Price
- £78.70
- Rating
- 4.6/5
- Reviews
- 4,265
- Age
- 2y ago
DREO 25dB Quiet Desk Fan for Bedroom 70ft Powerful Airflow 12 Air Circulator with Wall Mount 120 Adjustable Tilt 3 Speeds for Home & Office 23 ft/s Efficient Cooling
- Price
- £39.01
- Rating
- 4.5/5
- Reviews
- 7,663
- Age
- 2y ago
![DREO 20 dB Silent Standing Fan for Bedroom 42 Pedestal Fans with Remote 90 Oscillating 90 Manual Vertical Cooling Fan 8 Speeds Adjustable Height 8H Timer LED Display[Upgraded] Black](https://m.media-amazon.com/images/I/31bTJfbNqgL.jpg)
DREO 20 dB Silent Standing Fan for Bedroom 42 Pedestal Fans with Remote 90 Oscillating 90 Manual Vertical Cooling Fan 8 Speeds Adjustable Height 8H Timer LED Display[Upgraded] Black
- Price
- £62.20
- Rating
- 4.7/5
- Reviews
- 6,623
- Age
- 1y ago
Levoit 20dB Quiet Pedestal Fans for Bedroom 1451CFM Powerful Air Circulator Fan with Remote 90+120 Oscillating 12 Speeds 4 Modes 12H Timer Adjustable Height Standing Fan for Home Office
- Price
- £92.84
- Rating
- 4.7/5
- Reviews
- 2,923
- Age
- 2y ago
Trending
90-day click momentum
Midea Pedestal Fan 19dB Quiet Mobius Blades 30W DC Motor 9H Timer
- Price
- £47.55
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 6mo ago
Morphy Richards Air Flex 8 Portable Air Circulator Fan 360 Oscillation Adjustable Height Desk & Stand Fan Low Noise DC Motor 8 Speeds Mains & Cordless Timer & Magnetic Remote 821001
- Price
- £78.31
- Rating
- 4.2/5
- Reviews
- 38
- Age
- 6mo ago
Air Pro 16 Floor Fan - Powerful Air Cooling Fan High Velocity Circulating Fan with 3 Speed Setting & Adjustable Tilt Indoor Home Office Gym Fan Portable Electric Fan Metal Fan With 1.6m Long Cable
- Price
- £37.63
- Rating
- 4.3/5
- Reviews
- 518
- Age
- 3y ago
SONGMICS Air Circulator Desk Fan 20 dB Quiet Fan for Bedroom LED Display and Remote Control Efficient Cooling and Air Circulation 70 Oscillating 8 Speeds 12 h Timer Ink Black XFC001B1UK
- Price
- £36.27
- Rating
- 4.8/5
- Reviews
- 147
- Age
- 4mo ago
WOWDSGN Air Circulator Desk Fan 8-Inch Powerful 2 Settings with 3 Speed Levels 3D Turbo Fan Ultra Quiet 22dB 100 & 80 Oscillation Ideal for Bedroom Living Room
- Price
- £26.47
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 8mo ago
Newest
by launch dateSONGMICS Air Circulator Desk Fan 20 dB Quiet Fan for Bedroom LED Display and Remote Control Efficient Cooling and Air Circulation 70 Oscillating 8 Speeds 12 h Timer Ink Black XFC001B1UK
- Price
- £36.27
- Rating
- 4.8/5
- Reviews
- 147
- Age
- 4mo ago
SONGMICS Standing Fan for Bedroom 20 dB Quiet Pedestal Fan with Remote Cooling Air Circulator 120+135 Oscillating 15 Speeds 15 h Timer 3 Modes Adjustable Height Ink Black XFC002B1UK
- Price
- £50.33
- Rating
- 4.6/5
- Reviews
- 115
- Age
- 4mo ago
Morphy Richards Air Flex 8 Portable Air Circulator Fan 360 Oscillation Adjustable Height Desk & Stand Fan Low Noise DC Motor 8 Speeds Mains & Cordless Timer & Magnetic Remote 821001
- Price
- £78.31
- Rating
- 4.2/5
- Reviews
- 38
- Age
- 6mo ago
Midea Pedestal Fan 19dB Quiet Mobius Blades 30W DC Motor 9H Timer
- Price
- £47.55
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 6mo ago
WOWDSGN Air Circulator Desk Fan 8-Inch Powerful 2 Settings with 3 Speed Levels 3D Turbo Fan Ultra Quiet 22dB 100 & 80 Oscillation Ideal for Bedroom Living Room
- Price
- £26.47
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
39 falling
Sellers
76
Top-5 brand share
50%
Top 20: 84%
Top-5 click share
34%
Top 20: 61%
Open market
46%
- DREO24%
- Honeywell12%
- Levoit6%
- SONGMICS5%
- Pro Breeze4%
- PHILIPS3%
Demand
Air Circulator Fan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 15.4×
Search terms
Top Air Circulator Fan search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- air circulator27K/yr
- heavy duty fan24K/yr
- dc fan14K/yr
- 360 fan11K/yr
- circulator fan8K/yr
- arlec fan5K/yr
Reviews and returns
What reviews say buyers love and hate about Air Circulator Fan
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Annoying noise
It is noisy
Very loud
a bit pricey
was too expensive
Expected more for the price
But small
its just a little shorter than I would have liked
It is HUGE
low quality product
Poor quality
Questionable quality control
almost falling apart
Broke after a month
Broke
Love
Decent price
Great purchase for the price
Money well spent
sturdy base
Seems sturdy
Sturdy with a strong base
The build quality is excellent
Build quality is good, solid
A+ quality
Low noise
Fairly quiet
Not noisy
Easy assemble
Easy to build
Easy assembly
Return
0.6% Return rate 26% Fixable by listing
Didn't work
Personally, Not as effective as it claims to be
wont turn on
Annoying noise
It is noisy
Very loud
But small
its just a little shorter than I would have liked
It is HUGE
So flimsy
Not strong at all
not very steady
low quality product
Poor quality
Questionable quality control
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Air Circulator Fan questions
Answered from the same tracked data.