Air Bed
PassAir Bed scores 69 out of 100, a Pass. Shoppers spend $4.9M a year here, search demand grew +51.5% this quarter, and returns run at 2.6% of orders.
- Flapen Score
- 69 / 100Top 4% of 5,777 Home & Garden niches · +18 vs the category median of 5169
- Market size
- £4.9M/yr4.2M searches / yr
- 90-day growth
- +51.5%search demand this quarter
- Competition
- 46%top-5 click share · 23 brands · 77 sellers
Flapen Score
Air Bed against its category
The dotted line is the Home & Garden average. Past it, Air Bed is stronger. Inside it, weaker.
Market
The Air Bed market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Air Bed 4.2M times last year and spent an estimated £4.9M. The top 5 brands take 78% of clicks. Demand peaks in Jul–Aug. Flapen scores it 69 out of 100, a Pass.
01 · Demand
4.3% of searches ended in a purchase last week.
Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +51.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4.9M a year.
- Searches, last 12 months
- 4.2M
- Growth, 90 days vs prior 90
- +51.5%
- Conversion, latest week
- 4.3%
- Market size, estimated
- £4.9Ma year
- Peak month
- August2.2× the quietest month
- Top search term
- inflatable mattress532K searches a year
02 · Price
A sale here is worth £27.65.
Listings sell for £27.65 on average, from £8.26 to £55.86. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 3,000 to 4,000 of them. At £27.65 that is £83K to £111K a year per listing.
- Average price
- £27.65inside the $15 to $100 sweet spot
- Price range
- £8.26–£55.86
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £83K–£111K
- Returns
- 2.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #17 within Home Textiles. It carries 6,348 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 82%
- Out of stock, average day
- 4.6%
- Average rank
- #17in Home Textiles
- Average rating
- 4.17 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,348per listing
- Listings tracked
- 38
04 · Newcomers
Amazon counts 6 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Air Bed products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bestway Single Size Air Bed Inflatable Outdoor Indoor Airbed for Camping Air Mattress Blue
- Price
- £8.26
- Rating
- 4.2/5
- Reviews
- 10,062
- Age
- 3y ago

OlarHike Inflatable Mattress Double Air bed 135 x 190 x 46cm 300KG Max
- Price
- £53.45
- Rating
- 4.2/5
- Reviews
- 1,614
- Age
- 2y ago

Intex Classic Full-size inflatable Downy AirBed mattress with waterproof flocked top and Dura-Beam inner structure suitable airbed for both home and travel use
- Price
- £14.34
- Rating
- 4.2/5
- Reviews
- 40,241
- Age
- 7y ago

Bestway Double Airbed Inflatable Air Mattress for Two Indoor and Outdoor Use
- Price
- £11.78
- Rating
- 4.1/5
- Reviews
- 7,313
- Age
- 3y ago

Intex 64112 Dura-Beam Standard Series Prestige Mid-Rise Air Mattress with Fastfill USB Powered Internal Air Pump durable Fiber-Tech interior construction Twin
- Price
- £23.89
- Rating
- 4.3/5
- Reviews
- 4,618
- Age
- 4y ago
Trending
90-day click momentum
Intex Dura-Beam Standard Series Prestige Mid-Rise Air Mattress with Fastfill USB Powered Internal Air Pump
- Price
- £31.20
- Rating
- 4.3/5
- Reviews
- 4,618
- Age
- 4y ago

Yuzonc Camping Sleeping Pad Ultralight Inflatable Camping Mat with Pillow Built-in Foot Pump Portable Inflatable Sleeping Pads Compact for Outdoor Camping Backpacking Hiking Tents
- Price
- £20.74
- Rating
- 4.4/5
- Reviews
- 2,590
- Age
- 1y ago

INTEX QUEEN DURA-BEAM SERIES SINGLE HIGH AIRBED Queen Dura-beam Series Single High Airbed - Taupe & Grey Quee size
- Price
- £12.57
- Rating
- 4.3/5
- Reviews
- 5,011
- Age
- 8y ago

Intex Wave Beam Single Inflatable Airbed Multicoloured
- Price
- £11.54
- Rating
- 4.2/5
- Reviews
- 40,241
- Age
- 7y ago

Intex 64758E Dura-Beam Standard Downy Air Mattress: Fiber-Tech Full Size 10in Bed Height 600lb Weight Capacity Pump Sold Separately
- Price
- £14.97
- Rating
- 4.3/5
- Reviews
- 5,367
- Age
- 3y ago
Newest
by launch date
Amazon Basics Inflatable Air Mattress with Built-in Pump Portable Electric Airbed for Overnight Guests or Camping Plush Flocked Surface UK Plug Carry Bag Queen Size 203x152x23cm
- Price
- £18.34
- Rating
- 4.3/5
- Reviews
- 68
- Age
- 6mo ago

Premium Air Mattress with Built-in Pump Double Air Bed in 3 Mins Self-Inflation/Deflation 203x152x46cm Soft Velvet Surface Leak-Resistant Technology for Guests Travel & Camping
- Price
- £51.67
- Rating
- 4.2/5
- Reviews
- 147
- Age
- 8mo ago

OlarHike Single Airbed Inflatable Air Mattress 90 x 200 x 46cm 150KG
- Price
- £50.93
- Rating
- 4.2/5
- Reviews
- 1,614
- Age
- 9mo ago

iDOO Inflatable Blow Up Mattress Air Mattress with Built-in Electric Pump Upgraded King Size Airbed in 3 Mins Fast Inflation Portable Double Air Bed for Home Camping Travel 203x152x46cm
- Price
- £50.64
- Rating
- 4.3/5
- Reviews
- 7,607
- Age
- 11mo ago

Airefina Inflatable Air Mattress King Size Airbed with Built-in Pump Double Blow Up Mattress in 3 Mins Fast Inflation Upgraded Flocked Surface Comfort Air Bed for Home&Camping Use -203x152x46cm
- Price
- £50.25
- Rating
- 4.2/5
- Reviews
- 5,447
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 rising
Sellers
77
Top-5 brand share
78%
Top 20: 98%
Top-5 click share
46%
Top 20: 83%
Open market
20%
- Intex32%
- Bestway22%
- OlarHike13%
- airzzZ8%
- Airefina4%
- Lopekuty2%
Demand
Air Bed search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 2.2×
Search terms
Top Air Bed search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- inflatable mattress532K/yr
- air bed477K/yr
- blow up mattress399K/yr
- double airbed345K/yr
- air mattress367K/yr
- airbed265K/yr
- single airbed231K/yr
- blow up bed243K/yr
- air mattress double170K/yr
- double air bed127K/yr
Reviews and returns
What reviews say buyers love and hate about Air Bed
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broken on first use
Doesn't last
Durability is not good
High price for low quality
Very expensive for bad quality
Bad quality
Deflated
had deflated after a few hours
Doesn't stay inflated
it's too big
Not fit for purpose
Smaller than described
because was not cheap at all
It maybe a bit pricey compared to others
Waste of money - Do not buy this item
Love
Comfy and Sturdy
It was comfortable for what it is
Comfortable to use
The quality is solid
Excellent product
Quality of the mattress is very good
Good for price
Good value for money
Excellent value for money
Ease of use
easy to follow
easy to fold
As described
Better than expected
exactly as pictured
Return
2.6% Return rate 37% Fixable by listing
it's too big
Not fit for purpose
Smaller than described
Deflated
had deflated after a few hours
Doesn't stay inflated
Not the most comfy bed
Not comfy
leaving me waking up uncomfortable
High price for low quality
Very expensive for bad quality
Bad quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Air Bed questions
Answered from the same tracked data.









