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A3 Frame White

Maybe

Buyers convert on 14.6% of searches. But demand is soft, at -14.0% this quarter, so A3 Frame White is a Maybe.

Flapen Score
50
50 / 100
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Market size
£102K/yr76K searches / yr
90-day growth
-14.0%search demand this quarter
Competition
54%top-5 click share · 23 brands · 26 sellers

Flapen Score

A3 Frame White against its category

The dotted line is the Home & Garden average. Past it, A3 Frame White is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The A3 Frame White market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for A3 Frame White 76K times last year and spent an estimated £102K. The top 5 brands take 59% of clicks. Demand peaks in Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

14.6% of searches ended in a purchase last week.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £102K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
-14.0%
Conversion, latest week
14.6%
Market size, estimated
£102Ka year
Peak month
December1.9× the quietest month
Top search term
a3 picture frame white20K searches a year

02 · Price

A sale here is worth £9.21.

Listings sell for £9.21 on average, from £5.61 to £17.60. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £9.21 that is £2K to £5K a year per listing.

Average price
£9.21under the $15 to $100 sweet spot
Price range
£5.61–£17.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #186 within Photo Albums, Frames & Accessories. It carries 1,154 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
97%
Out of stock, average day
9.5%
Average rank
#186in Photo Albums, Frames & Accessories
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,154per listing
Listings tracked
33

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top A3 Frame White products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 flat

Sellers

26

Top-5 brand share

59%

Top 20: 99%

Top-5 click share

54%

Top 20: 89%

Open market

33%

  • wyewye15%
  • Zueyunstoo14%
  • RUN HELIX13%
  • MEGAROOM11%
  • FamiPrts8%
  • Scholar Tree7%

Demand

A3 Frame White search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top A3 Frame White search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • a3 picture frame white20K/yr
  • a3 white frame16K/yr
  • white a3 picture frame12K/yr
  • a3 frame white13K/yr
  • white a3 frame7K/yr
  • a3 white picture frame7K/yr

Reviews and returns

What reviews say buyers love and hate about A3 Frame White

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Frame Quality38%−0.29

Broken frame

the frame had a big lump in it

Frame cracked

Quality-Overall16%+0.91

Rubbish quality, broken on delivery

Poor Quality

It is quite obvious so not sure why this wasnt spotted in quality control

Strength9%−0.09

Flimsy

Cheap and flimsy - no stand

flimsy and no stand included, I needed this for an expo on my table

Value For Money8%+1.86

can tell there cheap

a lot cheaper in b and m

not worth the money

Size-Overall5%−0.03

Sizing is not accurate

The fit is bang on

Love

Frame Quality31%−0.29

Nice frame

The frame looks great for the price

So pleased with these frames

Value For Money24%+1.86

Great value

Great deal

Good value for money

Quality-Overall21%+0.91

Brilliant product and thoughtful extras

Good quality

But its good quality very stable

Advertised Vs Actual Product7%+0.79

exactly as advertised

As described

Does what it says on the tin

Weight Light4%+0.52

Good and lightweight

Lightweight

lightweight

Return

2.1% Return rate 38% Fixable by listing

Frame Quality42%▆▇▇▆▆█

Broken frame

the frame had a big lump in it

Frame cracked

Size-Overall32%▆█▆██▆

Sizing is not accurate

The fit is bang on

Quality-Overall5%▆▃▅█▃▄

Rubbish quality, broken on delivery

Poor Quality

It is quite obvious so not sure why this wasnt spotted in quality control

Defective Material/Parts3%▅▆█▄▅▇
Mounting2%▄▅█▄▂▇

no easel stand

FAQ

Common A3 Frame White questions

Answered from the same tracked data.