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8x10 Photo Frame Black

Fail

Shoppers spend only $29K a year here, so 8x10 Photo Frame Black is a Fail.

Flapen Score
45
45 / 100
Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 51
Market size
£29K/yr33K searches / yr
90-day growth
-25.2%search demand this quarter
Competition
59%top-5 click share · 17 brands · 38 sellers

Flapen Score

8x10 Photo Frame Black against its category

The dotted line is the Home & Garden average. Past it, 8x10 Photo Frame Black is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 8x10 Photo Frame Black market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 8x10 Photo Frame Black 33K times last year and spent an estimated £29K. The top 5 brands take 62% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

10.6% of searches ended in a purchase last week.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
-25.2%
Conversion, latest week
10.6%
Market size, estimated
£29Ka year
Peak month
December2.3× the quietest month
Top search term
8x10 photo frame black13K searches a year

02 · Price

A sale here is worth £8.33.

Listings sell for £8.33 on average, from £3.52 to £22.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £8.33 that is £833 to £2K a year per listing.

Average price
£8.33under the $15 to $100 sweet spot
Price range
£3.52–£22.94
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£833–£2K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #232 within Photo Albums, Frames & Accessories. It carries 2,863 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
87%
Out of stock, average day
6.1%
Average rank
#232in Photo Albums, Frames & Accessories
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,863per listing
Listings tracked
23

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top 8x10 Photo Frame Black products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

38

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

59%

Top 20: 97%

Open market

31%

  • Tinkeps20%
  • upsimples13%
  • Design Group11%
  • Hiyzaun9%
  • Icona Bay9%
  • FamiPrts7%

Demand

8x10 Photo Frame Black search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Holiday '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.3×

Search terms

Top 8x10 Photo Frame Black search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 8x10 photo frame black13K/yr
  • black photo frames 10x811K/yr
  • 8 x 10 inch picture frame black7K/yr
  • 10 x 8 photo frame black2K/yr

Reviews and returns

What reviews say buyers love and hate about 8x10 Photo Frame Black

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall27%−0.22

terrible quality control, avoid

Awful quality

Cheap rubbish

Frame Quality23%+0.17

Cheap frame

The frame broke as i was putting a picture inside

8x10 frame too small to fit an 8x10 picture

Strength11%−0.05

a bit flimsy

Cheap and flimsy

Much flimsier than i anticipated

Advertised Vs Actual Product7%−0.04

Not as advertised

Not as described

Durability6%−0.07

broke within 2 mimutes

Broke straight away

Fell apart immediately

Love

Frame Quality38%+0.17

Sturdy Frame

Great frames

Good frame

Value For Money19%+2.45

Good price

Value for money

Good value for money

Quality-Overall13%−0.22

Good quality and arrived on time

Good quality

Very well made

Advertised Vs Actual Product5%−0.04

Does the job

exactly as advertised

Just as described

Mounting4%+0.68

easy to hang perfect for the job

Good for either mounting on the wall or standing up on a table

Mounting is ideal

Return

1.3% Return rate 44% Fixable by listing

Size-Overall39%▆▇▇▆█▆

8x10 frame too small to fit an 8x10 picture

Frame Quality36%█▆▇▆▆▇

Cheap frame

The frame broke as i was putting a picture inside

8x10 frame too small to fit an 8x10 picture

Quality-Overall6%▄▆▄▆▄█

terrible quality control, avoid

Awful quality

Cheap rubbish

Advertised Vs Actual Product4%█▅▄▇▄▃

Not as advertised

Not as described

Mounting3%▅▄▃▅▅█

FAQ

Common 8x10 Photo Frame Black questions

Answered from the same tracked data.