How competitive is the 8x10 Photo Frame Black niche on Amazon United Kingdom?

17 brands and 38 sellers compete in 8x10 Photo Frame Black on Amazon United Kingdom. The top 5 8x10 Photo Frame Black products take 59% of clicks and its top 5 brands hold 62% of demand.

What do buyers complain about in 8x10 Photo Frame Black?

8x10 Photo Frame Black buyers on Amazon United Kingdom complain most about Quality-Overall, Frame Quality, Strength, the themes mined from the niche's reviews. Its return rate is 1.3%.

What does it cost to enter the 8x10 Photo Frame Black niche?

8x10 Photo Frame Black sells for £8.33 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.52–£22.94. The average incumbent carries 2,863 reviews — the moat a new listing must climb.

8x10 Photo Frame Black

a small market ($29K/yr) — 8x10 Photo Frame Black doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is 8x10 Photo Frame Black profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, 8x10 Photo Frame Black is a £29K/yr Amazon United Kingdom market (33K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 45/100.

8x10 Photo Frame Black: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -25.2% over the last 90 days and 10.6% of searches end in a purchase.

£29K

revenue / yr

Units sold / yr5K

Search volume / yr-25.2%33K

Conversion rate10.6%

Avg price£8.33

Who owns the niche?

The top 5 brands hold 62% of demand, so 38% of the market is open.

38%

open market share

Brands · sellers17 · 38

Top-5 product click share59%

Open market38%

Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 23 products

Top 8x10 Photo Frame Black products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Tinkeps 4 Pack 8x10 Black Picture Frame Engineered Wood and Plexiglass 8x10 Photo Frames with Mount for 5x7 inch Prints Photos and Posters Tabletop and Wall Mountable

Price: £11.11
Rating: 4.6/5
Reviews: 833
Age: 1y ago

upsimples 3 Pack 8x10 Frame Black Picture Frames 8x10 Photo Frame

Price: £10.58
Rating: 4.5/5
Reviews: 10,615
Age: 2y ago

Black Nouveau Simple Design Styrene Photo Frame 8x10

Price: £3.52
Rating: 4.2/5
Reviews: 1,237
Age: 4y ago

8x10 Picture Frame with Mount 10x8 Photo Frames Black with Wooden Grain

Price: £4.44
Rating: 4.5/5
Reviews: 368
Age: 1y ago

8x10 Picture Frame Wooden 8x10 Photo Frames with 4.6x6.5 inch Mount

Price: £4.05
Rating: 4.5/5
Reviews: 826
Age: 1y ago

Newest

by launch date

Pack 1 Black Picture Frame 8 x 10 - Ribbed Textured Photo Frame Real Glass Front - Family Photos Wall Hanging Art Display - Portrait Landscape Freestanding Tabletop Frame

Price: £4.05
Rating: 5.0/5
Reviews: 9
Age: 3mo ago

MEGAROOM 8 x 10 Wood Picture Frame - Photo Frame for 20 x 25 cm (8 x 10 inch) Print - Picture Frame with Clear Perspex Front - Wall Mounting to Hang Portrait or Landscape (Black)

Price: £6.14
Rating: 4.5/5
Reviews: 903
Age: 6mo ago

8x10 Picture Frame Black Wooden 8x10 Photo Frame 20.32x25.4 cm with 5x7 inches Mount Poster Frame for Certificates and Artwork Wall Mount Horizontal or Vertical

Price: £5.01
Rating: 4.3/5
Reviews: 191
Age: 6mo ago

4Pack 8x10 Picture Frame Wooden Photo Frames with 4.6x6.5 inch Mount

Price: £9.95
Rating: 4.6/5
Reviews: 274
Age: 10mo ago

2 Pack 8x10 Picture Frame Black Plastic Photo Frame Wall Tabletop Display

Price: £5.92
Rating: 4.3/5
Reviews: 69
Age: 12mo ago

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

59%

Top 20: 97%

Open market

31%

Tinkeps20%
upsimples13%
Design Group11%
Hiyzaun9%
Icona Bay9%
FamiPrts7%

8x10 Photo Frame Black demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume33KCVR10.6%Products23Brands17Top 5 Brands62%OOS Rate6.1%Rating4.4★Reviews2,863Avg BSR#232

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.3×

Top 8x10 Photo Frame Black search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

8x10 photo frame black13K/yr -20.8%10.4% conv.
black photo frames 10x811K/yr -16.1%6.4% conv.
8 x 10 inch picture frame black7K/yr -36.4%12.0% conv.
10 x 8 photo frame black2K/yr -63.7%13.4% conv.

What reviews say buyers love and hate about 8x10 Photo Frame Black

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews

Frame Quality38%

“Sturdy Frame”

Value For Money19%

“Good price”

Quality-Overall13%

“Good quality and arrived on time”

Advertised Vs Actual Product5%

“Does the job”

Mounting4%

“easy to hang perfect for the job”

What buyers complain about

87% of reviews

Quality-Overall27%

“terrible quality control, avoid”

Frame Quality23%

“Cheap frame”

Strength11%

“a bit flimsy”

Advertised Vs Actual Product7%

“Not as advertised”

Durability6%

“broke within 2 mimutes”

8x10 Photo Frame Black return rate & reasons

Why buyers send it back, as a share of all return requests.

1.3%

Return rate

44%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

39%

2Frame Quality

36%

3Quality-Overall

4Advertised Vs Actual Product

5Mounting

Common 8x10 Photo Frame Black questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 8x10 Photo Frame Black 45/100 on Amazon United Kingdom — Skip it. The niche generates £29K/yr across 23 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -25.2% over the last 90 days.