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70th Birthday Decorations

Maybe

An estimated 0.7% of orders come back. But prices span $2.69–$16.56, mostly outside the sweet spot, so 70th Birthday Decorations is a Maybe.

Flapen Score
59
59 / 100
Top 20% of 5,777 Home & Garden niches · +8 vs the category median of 51
Market size
£237K/yr436K searches / yr
90-day growth
-1.3%search demand this quarter
Competition
33%top-5 click share · 38 brands · 74 sellers

Flapen Score

70th Birthday Decorations against its category

The dotted line is the Home & Garden average. Past it, 70th Birthday Decorations is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 70th Birthday Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 70th Birthday Decorations 436K times last year and spent an estimated £237K. The top 5 brands take 45% of clicks. Demand peaks in Jan. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 7.2% of those searches ended in a purchase.

Shoppers searched for this 436K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £237K a year.

Searches, last 12 months
436K
Growth, 90 days vs prior 90
-1.3%
Conversion, latest week
7.2%
Market size, estimated
£237Ka year
Peak month
January2.3× the quietest month
Top search term
70th birthday decorations287K searches a year

02 · Price

A sale here is worth £7.56.

Listings sell for £7.56 on average, from £2.69 to £16.56. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At £7.56 that is £2K to £4K a year per listing.

Average price
£7.56under the $15 to $100 sweet spot
Price range
£2.69–£16.56
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #192 within Party Supplies. It carries 615 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
98%
Out of stock, average day
1.9%
Average rank
#192in Party Supplies
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
615per listing
Listings tracked
54

04 · Newcomers

1 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
1Amazon's first-year sales bar
Average brand age
24 months

Products

Top 70th Birthday Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.

£0£7K£14K£21K£28K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 falling

Sellers

74

Est. top-5 brand share

45%

Top 20: 86%

Est. top-5 click share

33%

Top 20: 71%

Open market

50%

  • Yontree17%
  • DEARLIVES10%
  • Belloxis7%
  • balloon garland7%
  • Amosking5%
  • OakTree5%

Demand

70th Birthday Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.3×

Search terms

Top 70th Birthday Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 70th birthday decorations287K/yr
  • 70th birthday banner33K/yr
  • 70th birthday decorations for women24K/yr
  • 70th birthday decorations for men22K/yr
  • 70th birthday table decorations24K/yr
  • 70th birthday banners15K/yr
  • happy 70th birthday banner8K/yr
  • 70th birthday party5K/yr
  • 70th birthday banners men6K/yr
  • 70th party decorations8K/yr

Reviews and returns

What reviews say buyers love and hate about 70th Birthday Decorations

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Quality-Overall”
0.7%of orders come back
“Ok quality cheap and cheerful”
A buyer, on “Quality-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 70th Birthday Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data