5x4 Inch Photo Frame
prices mostly outside the sweet spot ($2.09–$13.75) — 5x4 Inch Photo Frame doesn't clear our bar today.
Flapen Score
Is 5x4 Inch Photo Frame profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, 5x4 Inch Photo Frame is a £13K/yr Amazon United Kingdom market (44K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.
5x4 Inch Photo Frame: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -27.4% over the last 90 days and 5.0% of searches end in a purchase.
£13K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 21 products
Top 5x4 Inch Photo Frame products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Inov8 Framing - Lime Oak 5x4 Inch (10x12cm) British Made Photo Frame - Wood Effect with Glass Picture Frame
- Price
- £4.43
- Rating
- 4.4/5
- Reviews
- 1,898
- Age
- 11y ago
5X4 Picture Frames White with Plexiglass Photo Frames for Family Tabletop Display XK00202
- Price
- £4.57
- Rating
- 4.3/5
- Reviews
- 336
- Age
- 2y ago
Inov8 Framing PFVS-VBLK-54 Frame Black 5 x 4 inch
- Price
- £4.52
- Rating
- 4.4/5
- Reviews
- 3,368
- Age
- 13y ago
Inov8 Framing PFES-SWWA-54 Photo Frame Wood Washed Walnut 5x4 Inch
- Price
- £4.89
- Rating
- 4.5/5
- Reviews
- 917
- Age
- 12y ago
Inov8 PFES-SWBK-54 British Made Traditional Picture/Photo Frame 5x4-inch Small Washed Black
- Price
- £4.93
- Rating
- 4.4/5
- Reviews
- 151
- Age
- 12y ago
Trending
90-day click momentum
marysgift Photo Frames 3.5x5 Picture Frame Coloured Solid Wood Scandinavian Style Frame for Photo (Blue 5)
- Price
- £4.26
- Rating
- 4.3/5
- Reviews
- 354
- Age
- 2y ago
Modern Poster Frame Photo Frame (Black 4 x 5 INCH
- Price
- £2.09
- Rating
- 4.0/5
- Reviews
- 18
- Age
- 7y ago
FRAMES FOR PICTURES PHOTO FRAME POSTER FRAMES (Oak 5 x 4 INCH)
- Price
- £3.33
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 7y ago
marysgift Small Frame Picture Frame Desktop Vintage Style Photo Frames for Photos Artwork & More Tabletop Frames Display (Textured White 5)
- Price
- £4.30
- Rating
- 4.3/5
- Reviews
- 354
- Age
- 2y ago
5X4 Picture Frames White with Plexiglass Photo Frames for Family Tabletop Display XK00202
- Price
- £4.57
- Rating
- 4.3/5
- Reviews
- 336
- Age
- 2y ago
Newest
by launch date
sourcing map 4 x 5inch Natural Wood Photo Frames 2pcs Mini Wooden Finish Picture Frame Tabletop Photo Frame with Mat for Desktop Display Wall Mounting Wood color
- Price
- £11.23
- Rating
- 3.4/5
- Reviews
- 11
- Age
- 1y ago
sourcing map 4 x 5inch Natural Wood Photo Frames Mini Wooden Finish Picture Frame Tabletop Photo Frame with Mat for Desktop Display Wall Mounting Walnut color
- Price
- £7.68
- Rating
- 3.7/5
- Reviews
- 21
- Age
- 1y ago
sourcing map 4 x 5inch Natural Wood Photo Frames 3pcs Mini Wooden Finish Picture Frame Tabletop Photo Frame with Mat for Desktop Display Wall Mounting Wood color
- Price
- £13.75
- Rating
- 2.6/5
- Reviews
- 5
- Age
- 1y ago
5X4 Picture Frames White with Plexiglass Photo Frames for Family Tabletop Display XK00202
- Price
- £4.57
- Rating
- 4.3/5
- Reviews
- 336
- Age
- 2y ago
marysgift Photo Frames 3.5x5 Picture Frame Coloured Solid Wood Scandinavian Style Frame for Photo (Blue 5)
- Price
- £4.26
- Rating
- 4.3/5
- Reviews
- 354
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
7 flat
Sellers
10
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
63%
Top 20: 99%
Open market
1%
- INOV859%
- marysgift20%
- Lawrence6%
- sourcing map6%
- ONLINE BARGAIN 2 HOME6%
- Modern Poster Frame Photo Frame1%
- Open — no brand owns it (1 brand, 1%)
5x4 Inch Photo Frame demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 9.8×
Top 5x4 Inch Photo Frame search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 5x4 inch photo frame18K/yr
- 4x5 photo frame9K/yr
- 5 x 4 inch photo frame8K/yr
- 5x4 photo frames5K/yr
- 5x4 photo frame4K/yr
What reviews say buyers love and hate about 5x4 Inch Photo Frame
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“This frame looks very attractive”
“Good quality”
“Exactly as described”
“Simple and stylish”
“Easy to assemble too”
What buyers complain about
88% of reviews“oak effect not solid oak as expected”
“Worst frame ever, bought 2”
“That plastic bit looks deceiving like you could use it instead of glass”
“Waste of money”
“Measurements are incorrect”
5x4 Inch Photo Frame return rate & reasons
Why buyers send it back, as a share of all return requests.
0.7%
Return rate
62%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 5x4 Inch Photo Frame questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
