Skip to content

50m Hose

Pass

50m Hose scores 69 out of 100, a Pass. Shoppers spend $77K a year here, search demand grew +133.1% this quarter, and returns run at 0.7% of orders.

Flapen Score
69
69 / 100
Top 4% of 5,777 Home & Garden niches · +18 vs the category median of 51
Market size
£77K/yr48K searches / yr
90-day growth
+133.1%search demand this quarter
Competition
54%top-5 click share · 21 brands · 89 sellers

Flapen Score

50m Hose against its category

The dotted line is the Home & Garden average. Past it, 50m Hose is stronger. Inside it, weaker.

69Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 50m Hose market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 50m Hose 48K times last year and spent an estimated £77K. The top 5 brands take 66% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 69 out of 100, a Pass.

01 · Demand

5.8% of searches ended in a purchase last week.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +133.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
+133.1%
Conversion, latest week
5.8%
Market size, estimated
£77Ka year
Peak month
May8.9× the quietest month
Top search term
50m hose21K searches a year

02 · Price

A sale here is worth £27.36.

Listings sell for £27.36 on average, from £9.31 to £64.88. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £27.36 that is £0 to £3K a year per listing.

Average price
£27.36inside the $15 to $100 sweet spot
Price range
£9.31–£64.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #96 within Watering Equipment. It carries 1,294 reviews at 3.91 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
66%
Out of stock, average day
5.0%
Average rank
#96in Watering Equipment
Average rating
3.91 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,294per listing
Listings tracked
29

04 · Newcomers

Amazon counts 6 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
6Amazon's first-year sales bar
Average brand age
35 months

Products

Top 50m Hose products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

89

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

54%

Top 20: 91%

Open market

31%

  • Hozelock36%
  • Faithfull13%
  • Greenera7%
  • TW Wholesale & Superstore5%
  • ACOLOMU4%
  • Gardena3%

Demand

50m Hose search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26Prime Day '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 8.9×

Search terms

Top 50m Hose search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 50m hose21K/yr
  • garden hose 50m13K/yr
  • 50 metre garden hose pipe7K/yr
  • 50m garden hose pipe3K/yr
  • 50 metres garden hose3K/yr

Reviews and returns

What reviews say buyers love and hate about 50m Hose

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability24%−0.34

Broke easily

Broke after a few weeks

Does not last

Quality-Overall18%+0.88

Rubbish quality

Cheap and very poor quality

Average quality

Leak-Proof17%

it has developed a leak

It is leaking

Leaking

Value For Money4%+1.35

Not worth the money

Buy a cheaper unit

Wasn't cheap either

Size-Overall3%−0.02

shorter than i thought

Alot shorter than anticipated

Wrong size

Love

Quality-Overall23%+0.88

Quality hose

Amazing quality

Really good quality hose

Value For Money19%+1.35

Good for the price

Excellent value

Fair price

Strength7%+0.60

pipe is very strong as well

Good and strong

Good sturdy cart

Weight Light6%+0.53

Lightweight and easy to handle

lightweight easy to use

It's a nice lightweight hose pipe

Ease Of Use6%+0.34

Easy to use

easy to handle

Easy to use & store

Return

0.7% Return rate 33% Fixable by listing

Size-Overall24%█▅▇█▇█

shorter than i thought

Alot shorter than anticipated

Wrong size

Leak-Proof19%█▅▆▆▆▇

it has developed a leak

It is leaking

Leaking

Durability6%▁█▃▄▅█

Broke easily

Broke after a few weeks

Does not last

Defective Material/Parts6%█▅▅▄▄▄
Quality-Overall6%█▇▄▄▅▄

Rubbish quality

Cheap and very poor quality

Average quality

FAQ

Common 50m Hose questions

Answered from the same tracked data.