4m Parasol
Pass4m Parasol scores 65 out of 100, a Pass. Shoppers spend $43K a year here, search demand grew +510.2% this quarter, and returns run at 0.5% of orders.
- Flapen Score
- 65 / 100Top 9% of 5,777 Home & Garden niches · +14 vs the category median of 5165
- Market size
- £43K/yr50K searches / yr
- 90-day growth
- +510.2%search demand this quarter
- Competition
- 17%top-5 click share · 29 brands · 37 sellers
Flapen Score
4m Parasol against its category
The dotted line is the Home & Garden average. Past it, 4m Parasol is stronger. Inside it, weaker.
Market
The 4m Parasol market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 4m Parasol 50K times last year and spent an estimated £43K. The top 5 brands take 71% of clicks. Flapen scores it 65 out of 100, a Pass.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +510.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £43K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- +510.2%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £43Ka year
- Top search term
- outsunny parasol21K searches a year
02 · Price
A sale here is worth £76.89.
Listings sell for £76.89 on average, from £9.48 to £355.59. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £76.89 that is £0 to £8K a year per listing.
- Average price
- £76.89inside the $15 to $100 sweet spot
- Price range
- £9.48–£355.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£8K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 24.8% of listings are out of stock. The average listing ranks #138 within Garden Furniture & Accessories. It carries 595 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 38%
- Out of stock, average day
- 24.8%
- Average rank
- #138in Garden Furniture & Accessories
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 595per listing
- Listings tracked
- 138
04 · Newcomers
Amazon counts 15 of last year's 42 launches as successful.
42 products launched here in the last 12 months. Amazon counts 15 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 42
- Successful launches
- 15Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top 4m Parasol products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Outsunny 3 m Cantilever Parasol with Weights and Protective Cover Cross Base Offset Outdoor Umbrella with Crank Handle Hanging Sun Shade Black
- Price
- £96.22
- Rating
- 3.9/5
- Reviews
- 215
- Age
- 3y ago

Outsunny 3(m) Garden Parasol Umbrellas Outdoor Sun Shade with 8 Ribs Tilt and Crank Handle for Balcony Bench Garden Dark Grey
- Price
- £35.82
- Rating
- 4.4/5
- Reviews
- 498
- Age
- 5y ago

GardenCo 2m Outdoor Parasol - Crank Up & Tilt Garden Parasol Umbrella - UV Rated 50-38mm Pole (2m Green)
- Price
- £25.99
- Rating
- 4.4/5
- Reviews
- 131
- Age
- 4y ago

KETTLER 2.5m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella (Slate)
- Price
- £78.80
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

KETTLER 3.0m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella
- Price
- £93.34
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1mo ago
Trending
90-day click momentum
KEPLIN Double Garden Parasol with Base and Cover 4.5x2.7m Extra Large Outdoor Patio Umbrella 12 Steel Ribs 180gsm Polyester Canopy Crank Handle Weather Resistant Shade UV Protective Grey
- Price
- £99.10
- Rating
- 4.4/5
- Reviews
- 710
- Age
- 5mo ago

Devoko Aluminium Water-Repellent Double Roof Garden Umbrella 3x4M Cantilever Parasol + Cover with Crank Sun Protection UV50+ with Stand 360 Function Antioxidant Function (Beige) beige
- Price
- £227.68
- Rating
- 4.0/5
- Reviews
- 57
- Age
- 2y ago

KETTLER 3.0m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella
- Price
- £93.34
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1mo ago

KETTLER 2.5m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella (Slate)
- Price
- £78.80
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

KETTLER 3.0m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella (Slate)
- Price
- £96.54
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1mo ago
Newest
by launch date
KETTLER 3M Wind Up Garden Parasol with Auto Tilt & Night Cover Stone Canopy Brushed Aluminium Frame UV50+ Sun Protection PWTBA30-927
- Price
- £98.49
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

KETTLER 2.5m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella (Slate)
- Price
- £78.80
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

KETTLER 3.0m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella (Slate)
- Price
- £96.54
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1mo ago

KETTLER 2.5m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella (Stone)
- Price
- £79.28
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

KETTLER 3.0m Wind Up Garden Parasol with Auto Tilt & Night Cover UV50+ Sun Protection Aluminium Frame Patio Umbrella
- Price
- £93.34
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 17% of clicks. An open shelf where new products get seen.
Brands
29 falling
Sellers
37
Top-5 brand share
71%
Top 20: 97%
Top-5 click share
17%
Top 20: 42%
Open market
25%
- Outsunny48%
- KETTLER12%
- CHRISTOW5%
- SUNMER4%
- KEPLIN4%
- GardenCo3%
Demand
4m Parasol search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 56.5× · 11 of 12 months tracked
Search terms
Top 4m Parasol search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- outsunny parasol21K/yr
- kettler parasol7K/yr
- 4m parasol7K/yr
- green parasol6K/yr
- green garden parasol5K/yr
- square parasol 3m x 3m5K/yr
Reviews and returns
What reviews say buyers love and hate about 4m Parasol
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broken part
Broke after 2 months
broken quickly
Awful quality
not the usual quality
Quality is low
Slightly smaller than expected
Not fit for purpose
Too big
The material feels cheap
Poor material quality
Flimsy material
Assembly was not straight forward
BUT instructions lacking detail
I was expecting assembly to be a bit difficult because of the size
Love
Amazing quality
Cover is good quality
The build quality is really good
Excellent value
Worth every penny
Good for the price
Fits perfectly
Great big size
easy to fit
It is sturdily made
The frame is sturdy
It is sturdy
Just as advertised
Better than expected
As described
Return
0.5% Return rate 69% Fixable by listing
Slightly smaller than expected
Not fit for purpose
Too big
Wrong colour
Wrong colour umbrella
colour is a bit bright
Awful quality
not the usual quality
Quality is low
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 4m Parasol questions
Answered from the same tracked data.









