40th Birthday Candle

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

-6.1%

Conversion, latest week

10.8%

Market size, estimated

£51Ka year

Top search term

40th birthday candle22K searches a year

Listings sell for £5.95 on average, from £2.52 to £14.80. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £5.95 that is £595 to £1K a year per listing.

Average price

£5.95under the $15 to $100 sweet spot

Price range

£2.52–£14.80

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£595–£1K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #247 within Candles & Holders. It carries 542 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

13.6%

Average rank

#247in Candles & Holders

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

542per listing

Listings tracked

61

17 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

1Amazon's first-year sales bar

Average brand age

24 months