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3d Pen

Fail

The top 5 products take 90% of clicks, so 3d Pen is a Fail.

Flapen Score
46
46 / 100
Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 51
Market size
£678K/yr1.0M searches / yr
90-day growth
-24.6%search demand this quarter
Competition
90%top-5 click share · 8 brands · 15 sellers

Flapen Score

3d Pen against its category

The dotted line is the Home & Garden average. Past it, 3d Pen is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3d Pen market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 3d Pen 1.0M times last year and spent an estimated £678K. The top 5 brands take 93% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

3.0% of searches ended in a purchase last week.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £678K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
-24.6%
Conversion, latest week
3.0%
Market size, estimated
£678Ka year
Peak month
December7.2× the quietest month
Top search term
3d pen607K searches a year

02 · Price

A sale here is worth £22.26.

Listings sell for £22.26 on average, from £9.08 to £32.70. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 8,000 to 10,000 of them. At £22.26 that is £178K to £223K a year per listing.

Average price
£22.26inside the $15 to $100 sweet spot
Price range
£9.08–£32.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
8,000–10,000
Revenue per listing a year
£178K–£223K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #108 within 3D Craft. It carries 4,310 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#108in 3D Craft
Average rating
4.11 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,310per listing
Listings tracked
9

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
23 months

Products

Top 3d Pen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

£0£68K£136K£204K£271K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

15

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

5%

  • SCRIB3D40%
  • 3Doodler25%
  • Kretrum18%
  • LIHUACHEN7%
  • co2CREA3%
  • Raykce3%
  • Open — no brand owns it (2 brands, 5%)

Demand

3d Pen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.2×

Search terms

Top 3d Pen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3d pen607K/yr
  • 3d pens for kids142K/yr
  • 3d printing pen57K/yr
  • 3d printer pen34K/yr
  • 3d pen for kids34K/yr
  • 3d pens23K/yr
  • 3d printing pens12K/yr
  • kids 3d pen10K/yr
  • 3d print pen8K/yr
  • 3d printer pen for kids8K/yr

Reviews and returns

What reviews say buyers love and hate about 3d Pen

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability12%−0.15

broke after 1 use

the sheet breaks up

It has stopped working after two uses

Ease Of Use7%+0.65

not that easy to use

Frustrating to use

its a bit hard to do things

Quality-Overall6%−0.05

feels disappointingly cheap

The build quality feels cheap rather than premium

Poor quality

Functionality-Overall5%−0.07

Combine this with the fact the sensor never works

then it wouldn't start again

Didnt work

Color4%−0.01

so required a lot of teasing to get one particular colour out

it started to clog with the colours

apitting the coloura out

Love

Ease Of Use16%+0.65

easy to control

easy to follow

Easy to use

Value For Money10%+0.80

Good for the money

it is worth the money

Great value for money

Quality-Overall7%−0.05

Excellent quality

The build quality feels solid

Great quality gift

Color7%−0.01

The colours that come with it are fun

some nice colours

it has a lovely blue colour

Fun/Entertainment Experience6%+0.70

Creative fun that keeps them engaged

Great fun for creative kids

great fun

Return

1.6% Return rate 8% Fixable by listing

Functionality-Overall37%▇▆█▅▅▅

Combine this with the fact the sensor never works

then it wouldn't start again

Didnt work

Defective Material/Parts12%█▃▇▅▃▄
Durability11%█▅▆▃██

broke after 1 use

the sheet breaks up

It has stopped working after two uses

Quality-Overall4%▁▂▂█▃▅

feels disappointingly cheap

The build quality feels cheap rather than premium

Poor quality

Advertised Vs Actual Product4%▆█▄▂█▇

FAQ

Common 3d Pen questions

Answered from the same tracked data.