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30x50 Cushion Insert

Fail

Prices span $4.76–$13.43, mostly outside the sweet spot, so 30x50 Cushion Insert is a Fail.

Flapen Score
42
42 / 100
Ranks 4,560 of 5,777 Home & Garden niches · −9 vs the category median of 51
Market size
£102K/yr83K searches / yr
90-day growth
-5.8%search demand this quarter
Competition
74%top-5 click share · 11 brands · 13 sellers

Flapen Score

30x50 Cushion Insert against its category

The dotted line is the Home & Garden average. Past it, 30x50 Cushion Insert is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 30x50 Cushion Insert market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 30x50 Cushion Insert 83K times last year and spent an estimated £102K. The top 5 brands take 80% of clicks. Demand peaks in Sep–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 15.5% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £102K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
15.5%
Market size, estimated
£102Ka year
Peak month
September1.6× the quietest month
Top search term
30x50 cushion insert21K searches a year

02 · Price

A sale here is worth £7.87.

Listings sell for £7.87 on average, from £4.76 to £13.43. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At £7.87 that is £6K to £8K a year per listing.

Average price
£7.87under the $15 to $100 sweet spot
Price range
£4.76–£13.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
£6K–£8K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 27% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #35 within Cushions & Accessories. It carries 12,452 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
27%
Out of stock, average day
9.6%
Average rank
#35in Cushions & Accessories
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
12,452per listing
Listings tracked
15

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top 30x50 Cushion Insert products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.

£0£10K£20K£31K£41K1001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

13

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

74%

Top 20: 100%

Open market

12%

  • Makimoo27%
  • Utopia Bedding18%
  • Linens Limited14%
  • HOMESCAPES13%
  • Generic9%
  • Rohi7%
  • Open — no brand owns it (5 brands, 12%)

Demand

30x50 Cushion Insert search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Black Friday '25NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Nov, Dec · busiest ÷ quietest = 1.6×

Search terms

Top 30x50 Cushion Insert search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 30x50 cushion insert21K/yr
  • 30 x 50 cushion insert15K/yr
  • cushion inserts 30 x 50cm11K/yr
  • 50x30 cushion insert10K/yr
  • 50 x 30 cushion insert7K/yr
  • 30x50 cushion5K/yr
  • rectangle cushion inserts5K/yr
  • 30 x 50 cushion3K/yr
  • 12 x 20 inch cushion insert3K/yr
  • 12x20 cushion insert3K/yr

Reviews and returns

What reviews say buyers love and hate about 30x50 Cushion Insert

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Cushion”
0.5%of orders come back
“Very thin cushions too”
A buyer, on “Cushion”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 30x50 Cushion Insert questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data