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20l Bin

Maybe

Returns run at only 1.1% of orders. But shoppers spend only $52K a year here, so 20l Bin is a Maybe.

Flapen Score
51
51 / 100
Ranks 2,729 of 5,777 Home & Garden niches · on the category median
Market size
£52K/yr101K searches / yr
90-day growth
-6.2%search demand this quarter
Competition
27%top-5 click share · 29 brands · 63 sellers

Flapen Score

20l Bin against its category

The dotted line is the Home & Garden average. Past it, 20l Bin is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 20l Bin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 20l Bin 101K times last year and spent an estimated £52K. The top 5 brands take 70% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

2.8% of searches ended in a purchase last week.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-6.2%
Conversion, latest week
2.8%
Market size, estimated
£52Ka year
Peak month
July1.5× the quietest month
Top search term
20l bin31K searches a year

02 · Price

A sale here is worth £18.82.

Listings sell for £18.82 on average, from £4.86 to £40.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £18.82 that is £0 to £2K a year per listing.

Average price
£18.82inside the $15 to $100 sweet spot
Price range
£4.86–£40.04
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #116 within Bathroom. It carries 2,764 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
59%
Out of stock, average day
7.7%
Average rank
#116in Bathroom
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,764per listing
Listings tracked
64

04 · Newcomers

Amazon counts 1 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top 20l Bin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

£0£1K£2K£3K£4K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

63

Top-5 brand share

70%

Top 20: 95%

Top-5 click share

27%

Top 20: 67%

Open market

25%

  • SONGMICS24%
  • Best House Another Fine Product14%
  • Harbour Housewares13%
  • Addis13%
  • Amazon Basics6%
  • EKO4%

Demand

20l Bin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top 20l Bin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 20l bin31K/yr
  • 20 litre bin12K/yr
  • 25l bin12K/yr
  • kitchen bin 20l9K/yr
  • bin 20l9K/yr
  • 20l pedal bin7K/yr
  • 25 litre bin7K/yr
  • 20l kitchen bin6K/yr
  • pedal bin 20 litres5K/yr
  • pedal bin 20l4K/yr

Reviews and returns

What reviews say buyers love and hate about 20l Bin

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall40%−0.20

Very small

just bigger

Also the lid doesn't fit nicely

Quality-Overall10%

Disgustingly cheap manufacturing

Very cheaply made

Very poor quality

Durability7%−0.09

Broke on first use

Broke after 2 months

Not durable

Strength5%+0.87

It was flimsy

The plastic feels flimsy, and especially, the lid doesn't seem to match the bin

Not sturdy enough

Value For Money4%+0.75

the cost of bin bags is high when you want to buy them separately

Not worth the money at all

My only gripe is that they are very overpriced for what they are

Love

Size-Overall21%−0.20

Its a good tight fit

Perfect size

Fits perfectly under the sink

Quality-Overall20%

Nice quality bin and very practical, arrived in perfect condition

Excellent product

Good quality, good bin

Strength11%+0.87

Good sturdy bin

Small and sturdy

The bin is cute and sturdy

Value For Money10%+0.75

Good price

Excellent value for money

well worth the money

Bin Capacity6%+0.56

Excellent bin

Perfect bathroom bin

Good bin

Return

1.1% Return rate 81% Fixable by listing

Size-Overall75%▇▇▇▇█▇

Very small

just bigger

Also the lid doesn't fit nicely

Bin Capacity7%▃▆▅█▅▆

if your wanting a big bin this is not what you are getting

30L bag maybe too small for this bin

Defective Material/Parts5%█▆▄▃▃▂
Color2%▅██▇▇▆
Quality-Overall2%▂▄▂▂▂█

Disgustingly cheap manufacturing

Very cheaply made

Very poor quality

FAQ

Common 20l Bin questions

Answered from the same tracked data.