2.5 Tog Duvet

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +368.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.

Searches, last 12 months

67K

Growth, 90 days vs prior 90

+368.5%

Conversion, latest week

5.8%

Market size, estimated

£55Ka year

Peak month

July13.5× the quietest month

Top search term

2.5 tog duvet24K searches a year

Listings sell for £14.13 on average, from £8.26 to £21.63. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £14.13 that is £1K to £4K a year per listing.

Average price

£14.13under the $15 to $100 sweet spot

Price range

£8.26–£21.63

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£1K–£4K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 21% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #28 within Home Textiles. It carries 5,306 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

21%

Out of stock, average day

5.5%

Average rank

#28in Home Textiles

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,306per listing

Listings tracked

29

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months