1st Birthday Decorations for Girls
1st Birthday Decorations for Girls shows low returns (1.3%), but a small market ($64K/yr) keeps it on the watch list.
Flapen Score
Is 1st Birthday Decorations for Girls profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, 1st Birthday Decorations for Girls is a £64K/yr Amazon United Kingdom market (225K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Jan. Verdict: Worth a look — 52/100.
1st Birthday Decorations for Girls: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -10.4% over the last 90 days and 2.9% of searches end in a purchase.
£64K
revenue / yr
Who owns the niche?
The top 5 brands hold 46% of demand, so 54% of the market is open.
54%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 43 products
Top 1st Birthday Decorations for Girls products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Toyssa 1st Birthday Decorations for Girls Retro Pink Balloon Arch Kit with ONE Balloon Boxes Foil Balloons Happy Birthday Banner First Girls Decoration Party Supplies for Kids
- Price
- £17.93
- Rating
- 4.6/5
- Reviews
- 304
- Age
- 1y ago
1st Birthday Decorations For Girls 1st Birthday Balloons Set With Rainbow Balloons Triangle Banner
- Price
- £8.34
- Rating
- 4.3/5
- Reviews
- 314
- Age
- 2y ago
1st Birthday Decorations for Girls - 3pcs One Balloon Boxes with 104pcs Pink Balloon Arch Kit Baby Pink Balloon One Boxes for 1st Birthday Princess First Birthday Decorations Baby Girls 1 Year Old
- Price
- £11.35
- Rating
- 4.6/5
- Reviews
- 921
- Age
- 2y ago
1st Birthday Decoration for Girls Pastel Macaron 1st Birthday Balloon Pink Number 1 Balloon with Butterfly Stickers Star Heart Foil Balloons Banner Set for Baby 1 Year Old Party Decor
- Price
- £9.15
- Rating
- 4.5/5
- Reviews
- 676
- Age
- 2y ago
1st Birthday Decorations for Girls Pink First Birthday Decorations Pink White Balloons Bow Balloons with Baby Month Photo Banner Cake Topper for 1st Party Decorations
- Price
- £11.41
- Rating
- 3.8/5
- Reviews
- 37
- Age
- 1y ago
Trending
90-day click momentum
1st Birthday Candle Shiny Pink Flower Bee Number One Candle Cute First Cake Topper Decoration for Women Girls Birthday Anniversary Celebration Party Supplies
- Price
- £4.16
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 6mo ago
Baby Girl 1st Birthday Romper Dress with Headband Letters Floral Embroidery Lace Sleeveless Bodysuits Princess Dress Layered Tulle Tutu Skirt Girls First Birthday Outfit (Pink 9-12 Months)
- Price
- £9.01
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 6mo ago
1st Birthday Party Decorations Girls - Rose Gold Happy Birthday Banner Bunting Set with Glitter Garland Baby First Heart Hanging Swirls for One Birthday Party Supplies
- Price
- £7.63
- Rating
- 4.3/5
- Reviews
- 7
- Age
- 1y ago
1st Birthday Decorations for Girls Pink Happy Birthday Banner with Large Number 1 and Crown Foil Balloons Star & Heart Balloons Party Supplies for 1 Year Old Birthday
- Price
- £8.05
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 7mo ago
1st Birthday Banner First Birthday Decorations Girls - Pink 1st Highchair Banner with 1 Hat and One Cake Topper
- Price
- £9.66
- Rating
- 4.1/5
- Reviews
- 42
- Age
- 1y ago
Newest
by launch dateBaby Girl 1st Birthday Romper Dress with Headband Letters Floral Embroidery Lace Sleeveless Bodysuits Princess Dress Layered Tulle Tutu Skirt Girls First Birthday Outfit (Pink 9-12 Months)
- Price
- £9.01
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 6mo ago
1st Birthday Candle Shiny Pink Flower Bee Number One Candle Cute First Cake Topper Decoration for Women Girls Birthday Anniversary Celebration Party Supplies
- Price
- £4.16
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 6mo ago
1st Birthday Decorations for Girls Pink Happy Birthday Banner with Large Number 1 and Crown Foil Balloons Star & Heart Balloons Party Supplies for 1 Year Old Birthday
- Price
- £8.05
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 7mo ago
Dusty Pink Balloon Number 1 for 1st Birthday Decorations Girls Blush Baby Pink Gold White Sand Latex Balloons with Bow Heart Foil Balloons for Boho First 1 Year Old Birthday Anniversary Party Decor
- Price
- £12.03
- Rating
- 3.8/5
- Reviews
- 237
- Age
- 7mo ago
1st Birthday Cake Topper Pink Butterfly Happy Birthday Candle Number 1 Candles Glittering Cake Toppers Candles for Girls Theme Party Family Gathering Decorations(Number 1)
- Price
- £3.55
- Rating
- 4.1/5
- Reviews
- 82
- Age
- 9mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
Brands
38 rising
Sellers
45
Top-5 brand share
46%
Top 20: 84%
Top-5 click share
39%
Top 20: 79%
Open market
49%
- NEUFOOD14%
- Toyssa12%
- QUERICKY8%
- QIFU7%
- Dagelar6%
- KISPATTI5%
1st Birthday Decorations for Girls demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan · busiest ÷ quietest = 1.9×
Top 1st Birthday Decorations for Girls search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 1st birthday decorations for girls138K/yr
- first birthday decorations girl60K/yr
- baby girl birthday decorations 1 year old8K/yr
- baby girl 1st birthday decorations8K/yr
- 1 birthday decorations girl5K/yr
- girls 1st birthday decorations6K/yr
What reviews say buyers love and hate about 1st Birthday Decorations for Girls
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“The foil balloons are brilliant quality just what I wanted”
“Worth the price”
“Easy to assemble”
“Lovely colours”
“As advertised”
What buyers complain about
78% of reviews“A mixed review some good things some not so good unfortunately”
“get some extra glue”
“Balloons didnt blow up to size as per the description, much smaller”
“The images are clearly fake”
“The slim balloons would not inflate even with the use of an electric pump”
1st Birthday Decorations for Girls return rate & reasons
Why buyers send it back, as a share of all return requests.
1.3%
Return rate
50%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 1st Birthday Decorations for Girls questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
