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Penis

Maybe

Returns run at only 0.1% of orders. But buyers convert on only 1.5% of searches, so Penis is a Maybe.

Flapen Score
60
60 / 100
Top 9% of 2,035 Health & Personal Care niches · +12 vs the category median of 48
Market size
£192K/yr771K searches / yr
90-day growth
-6.5%search demand this quarter
Competition
45%top-5 click share · 23 brands · 38 sellers

Flapen Score

Penis against its category

The dotted line is the Health & Personal Care average. Past it, Penis is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Penis market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Penis 771K times last year and spent an estimated £192K. The top 5 brands take 64% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 771K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £192K a year.

Searches, last 12 months
771K
Growth, 90 days vs prior 90
-6.5%
Conversion, latest week
1.5%
Market size, estimated
£192Ka year
Peak month
December1.2× the quietest month
Top search term
penis sleeve278K searches a year

02 · Price

A sale here is worth £17.09.

Listings sell for £17.09 on average, from £5.96 to £37.19. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £17.09 that is £2K to £4K a year per listing.

Average price
£17.09inside the $15 to $100 sweet spot
Price range
£5.96–£37.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #0 within Sex & Sensuality. It carries 52 reviews at 3.94 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
14.3%
Average rank
#0in Sex & Sensuality
Average rating
3.94 starsAmazon United Kingdom average 4.36 stars
Average reviews
52per listing
Listings tracked
36

04 · Newcomers

Amazon counts 1 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Penis products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£15K£23K£31K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

23 falling

Sellers

38

Top-5 brand share

64%

Top 20: 98%

Top-5 click share

45%

Top 20: 85%

Open market

32%

  • Warkart22%
  • Lovehoney20%
  • Xuomo8%
  • Luckzeit8%
  • HOSGOT6%
  • Cuosuy4%

Demand

Penis search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KPrime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Penis search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • penis sleeve278K/yr
  • cock sleeve186K/yr
  • penis extender96K/yr
  • penis extension39K/yr
  • pennis extender device20K/yr
  • girth sleeve17K/yr
  • cock sleeves17K/yr
  • penis sheath17K/yr
  • cock extender16K/yr
  • cock sheath14K/yr

Reviews and returns

What reviews say buyers love and hate about Penis

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall21%+0.51

a little tight for me

Much bigger than I thought it would be

Too small

Quality-Overall8%−0.12

Poor quality and no replacement sent

this product is poor qaulity its small and give no extra to anyone within the situation for the price of it theres beter and cheaper

Rubbish quality

Material Quality7%−0.18

as in the material isnt firm enough to keep it in place

Rubbish material

very weak the material at the loop which is essential easily breaks

Durability5%−0.12

Not very durable

no durability one use gone

Thickness4%+0.19

Way thicker than expected

Love

Fun/Entertainment Experience19%+1.46

Amazing toy

Amazing fun

Great toy

Vibration/Speed Control11%

strong vibration

great vibrations

Fits well vibration is good as well

Quality-Overall11%−0.12

Great product and does exactly as advertised

Very good quality

A great quality toy

Size-Overall10%+0.51

not too big not too small

Excellent fit

It is a snug fit

Sexual Wellness6%+0.28

Very pleasurable

Instant pleasure

effective toy that delivers lots of mutual pleasure

FAQ

Common Penis questions

Answered from the same tracked data.