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Soursop

Soursop shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

56
Worth a look
Market size 57Growth 4Conversion 36Competition 59Returns 100Price range 73Avg price 88Brand share 66Review moat 94Quality gap 48
This niche Category average

Is Soursop profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Soursop is a £437K/yr Amazon United Kingdom market (743K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Feb. Verdict: Worth a look — 56/100.

Soursop: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -41.1% over the last 90 days and 2.9% of searches end in a purchase.

£437K

revenue / yr

Units sold / yr25K
Search volume / yr-41.1%743K
Conversion rate2.9%
Avg price£20.19

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers17 · 35
Top-5 product click share50%
Open market35%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement89%
New entrants (1y)19· 5 succeeded
Avg rating4.5★
Avg reviews113

Top Soursop products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

£0£22K£44K£65K£87K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

17 falling

Sellers

35

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

50%

Top 20: 92%

Open market

29%

  • Generic29%
  • YouEase11%
  • Allsinian10%
  • ANIANHAO9%
  • ProBotanics6%
  • BAOSROY5%

Soursop demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume743KCVR2.9%Products28Brands17Top 5 Brands65%OOS Rate12.7%Rating4.5★Reviews113Avg BSR#418
20K15KHoliday '24Spike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.0×

Top Soursop search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • soursop bitters136K/yr
  • soursop191K/yr
  • serene herbs soursop bitters108K/yr
  • serene soursop bitters59K/yr
  • soursop bitters serene herbs56K/yr
  • soursop bitters liquid organic40K/yr
  • soursop drops44K/yr
  • serene soursop bitters uk12K/yr
  • soursop fruit21K/yr
  • soursop capsules9K/yr

What reviews say buyers love and hate about Soursop

What buyers mention most, as a share of all reviews.

What buyers love

65% of reviews
Quality-Overall15%

Overall an interesting product

Taste-Overall11%

The taste is earthy

Ease Of Use8%

Easy to Take

Sour7%

Sourpot capsules

Value For Money6%

Worth buying

What buyers complain about

49% of reviews
Functionality-Overall13%

Did not get the benefits with this product

Taste-Overall7%

Taste horrible

Value For Money6%

Its expensive

Dosage5%

One thing to note is there is a picture showing the dropper with ml measurements printed on it, however, my dropper doesnt have any measurements on it at all, making it difficult to know how much to use per dose

Strength5%

It does not have that strong

Soursop return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

18%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Leak-Proof
45%
2Defective Material/Parts
14%
3Quality-Overall
9%
4Smell
9%
5Advertised Vs Actual Product
9%

Common Soursop questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Soursop 56/100 on Amazon United Kingdom — Worth a look. The niche generates £437K/yr across 28 tracked products. 5 of 19 products launched in the last 360 days are still selling. Search demand moved -41.1% over the last 90 days.
Search demand for Soursop on Amazon United Kingdom peaks in Feb, where the busiest month runs 2.0× the quietest.