Blue Pill

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £121K a year.

Searches, last 12 months

157K

Growth, 90 days vs prior 90

+3.8%

Conversion, latest week

4.9%

Market size, estimated

£121Ka year

Peak month

February1.6× the quietest month

Top search term

blue pills for men101K searches a year

Listings sell for £15.89 on average, from £7.13 to £30.33. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £15.89 that is £2K to £4K a year per listing.

Average price

£15.89inside the $15 to $100 sweet spot

Price range

£7.13–£30.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #76 within Herbal Supplements. It carries 137 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

100%

Out of stock, average day

12.4%

Average rank

#76in Herbal Supplements

Average rating

4.12 starsAmazon United Kingdom average 4.36 stars

Average reviews

137per listing

Listings tracked

26

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

8Amazon's first-year sales bar

Average brand age

33 months