How competitive is the Yorkshire Tea Gifts niche on Amazon United Kingdom?

7 brands and 93 sellers compete in Yorkshire Tea Gifts on Amazon United Kingdom. The top 5 Yorkshire Tea Gifts products take 70% of clicks and its top 5 brands hold 97% of demand.

What does it cost to enter the Yorkshire Tea Gifts niche?

Yorkshire Tea Gifts sells for £10.07 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.64–£25.39. The average incumbent carries 470 reviews — the moat a new listing must climb.

Yorkshire Tea Gifts

brand-locked demand (top 5 brands take 97% of clicks) — Yorkshire Tea Gifts doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Yorkshire Tea Gifts profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Yorkshire Tea Gifts is a £107K/yr Amazon United Kingdom market (104K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 39/100.

Yorkshire Tea Gifts: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -20.5% over the last 90 days and 10.3% of searches end in a purchase.

£107K

revenue / yr

Units sold / yr10K

Search volume / yr-20.5%104K

Conversion rate10.3%

Avg price£10.07

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

open market share

Brands · sellers7 · 93

Top-5 product click share70%

Open market3%

Avg brand age51 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 16 products

Top Yorkshire Tea Gifts products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Yorkshire Tea Biscuit Brew 160 Tea Bags

Price: £8.99
Rating: 4.8/5
Reviews: 4,242
Age: 7y ago

Yorkshire Tea Variety Pack x40 Tea Bags Flavours Inc. Malty Biscuit Brew and Caramelised Biscuit Brew (Pack of 2 Total 80 Tea Bags)

Price: £8.00
Rating: 4.6/5
Reviews: 78
Age: 1y ago

Yorkshire Tea Biscuit Brew 40 Tea Bags (Pack of 1)

Price: £2.64
Rating: 4.6/5
Reviews: 2,143
Age: 8y ago

Yorkshire Tea Caramelised Biscuit Brew 160 Tea Bags

Price: £9.81
Rating: 4.7/5
Reviews: 176
Age: 2y ago

Yorkshire Tea Variety Pack x40 Tea Bags - Malty Biscuit Decaf Bedtime Caramelised Biscuit Brews (Pack of 3 Total 120 Tea Bags)

Price: £10.72
Rating: 4.6/5
Reviews: 71
Age: 1y ago

Newest

by launch date

Tea Gift Set and Biscuit Hamper Packed 33 Items Perfect Tea Afternoon Tea Set for Adults. Featuring 12 Different Biscuits and 21 Tea Bags. The Ideal Afternoon Tea hamper Perfect for Occasions

Price: £14.16
Rating: 4.5/5
Reviews: 9
Age: 5mo ago

1x Yorkshire Tea Kitchen Retro Metal Novelty Plaque Sign Gift mt856 (200mm x 150mm)

Price: £5.13
Rating: 5.0/5
Reviews: 6
Age: 1y ago

Yorkshire Tea Cherry Bakewell Brew 4 Boxes of 40 Tea Bags (Total 160 Bags)

Price: £9.40
Rating: 4.4/5
Reviews: 145
Age: 1y ago

Tea Hamper Bundle Featuring Biscuit Brew (Pack of 2) Gift Or Personal Use By Oerich Gift

Price: £10.15
Rating: 5.0/5
Reviews: 7
Age: 1y ago

Tea Hamper Bundle Featuring Biscuit Brew (Pack of 3) Gift Or Personal Use By Oerich Gift

Price: £14.10
Rating: 4.8/5
Reviews: 9
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

Yorkshire Tea78%
Oerich7%
stellar six4%
Clermont Bundles4%
Multiple2%
Espresso Yourself2%
Open — no brand owns it (1 brand, 2%)

Yorkshire Tea Gifts demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume104KCVR10.3%Products16Brands7Top 5 Brands97%OOS Rate0.4%Rating4.7★Reviews470Avg BSR#616

Top Yorkshire Tea Gifts search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

biscuit tea26K/yr -29.4%11.5% conv.
yorkshire tea gift set15K/yr +24.8%1.2% conv.
yorkshire tea gifts28K/yr -26.4%1.1% conv.
biscuit brew6K/yr -5.0%12.0% conv.
caramelised biscuit tea5K/yr -28.8%12.2% conv.
yorkshire tea biscuit brew5K/yr -14.1%9.2% conv.
yorkshire biscuit tea5K/yr -21.4%12.0% conv.
yorkshire tea gift6K/yr -2.9%1.8% conv.
biscuit tea yorkshire6K/yr -42.7%14.1% conv.
biscuit brew yorkshire tea bags2K/yr -36.3%18.1% conv.

What reviews say buyers love and hate about Yorkshire Tea Gifts

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews

Taste-Overall50%

“Delicious tea”

Flavor20%

“Delicate biscuit flavour”

Value For Money10%

“Value for money”

Smell4%

“The smell is amazing”

Gifting Purpose4%

“Excellent gift”

What buyers complain about

78% of reviews

Taste-Overall38%

“they were nasty tasting”

Value For Money13%

“Not great value”

Ease Of Use8%

“harder to get hold of”

Smell8%

“smells of glace cherry”

Flavor7%

“Not quite as good as the biscuit flavour. yellow box”

Common Yorkshire Tea Gifts questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Yorkshire Tea Gifts 39/100 on Amazon United Kingdom — Skip it. The niche generates £107K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -20.5% over the last 90 days.

Yorkshire Tea Gifts buyers on Amazon United Kingdom complain most about Taste-Overall, Value For Money, Ease Of Use, the themes mined from the niche's reviews. Its return rate is 0.0%.