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Yorkshire Decaf Tea Bags

Fail

The top 5 brands take 98% of clicks, so Yorkshire Decaf Tea Bags is a Fail.

Flapen Score
40
40 / 100
Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 46
Market size
£142K/yr96K searches / yr
90-day growth
-25.2%search demand this quarter
Competition
79%top-5 click share · 6 brands · 93 sellers

Flapen Score

Yorkshire Decaf Tea Bags against its category

The dotted line is the Grocery average. Past it, Yorkshire Decaf Tea Bags is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yorkshire Decaf Tea Bags market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Yorkshire Decaf Tea Bags 96K times last year and spent an estimated £142K. The top 5 brands take 98% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

10.8% of searches ended in a purchase last week.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £142K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
-25.2%
Conversion, latest week
10.8%
Market size, estimated
£142Ka year
Peak month
February1.6× the quietest month
Top search term
yorkshire decaf tea bags35K searches a year

02 · Price

A sale here is worth £13.76.

Listings sell for £13.76 on average, from £2.62 to £36.63. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £13.76 that is £7K to £10K a year per listing.

Average price
£13.76under the $15 to $100 sweet spot
Price range
£2.62–£36.63
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£7K–£10K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #323 within Tea. It carries 620 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
58%
Out of stock, average day
0.0%
Average rank
#323in Tea
Average rating
4.68 starsAmazon United Kingdom average 4.36 stars
Average reviews
620per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Yorkshire Decaf Tea Bags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£14K£28K£43K£57K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

93

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Yorkshire Tea79%
  • Yorkshire9%
  • Snowflakeheaven4%
  • Cc1st Customers Come 1st4%
  • Twinings2%
  • Belgravia Coffee2%

Demand

Yorkshire Decaf Tea Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Yorkshire Decaf Tea Bags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yorkshire decaf tea bags35K/yr
  • decaf yorkshire tea bags19K/yr
  • yorkshire tea decaf16K/yr
  • yorkshire tea bags decaf13K/yr
  • yorkshire tea decaffeinated tea bags5K/yr
  • decaf yorkshire tea5K/yr
  • yorkshire decaf2K/yr

Reviews and returns

What reviews say buyers love and hate about Yorkshire Decaf Tea Bags

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength22%−0.15

not as strong as before

Not a strong brew

Caffeine Content17%+0.78

I cannot taste any difference from caffeine version

The caffeine has been removed so that when you expose them to water they don't turn into Gremlins

can't have the caffeine, a lot of decaf tea are weak on flavour, these are lovely and strong

Value For Money15%+1.14

very expensive

Expensive

Better price in shop

Flavor11%−0.05

I did not like the flavour or strength

Love

Taste-Overall39%+2.26

Delicious tea

Great tea

Great taste

Value For Money23%+1.14

Great value

Good value for money

Good value

Caffeine Content11%+0.78

Great if youre looking for the caffeine free version

A great taste without the caffeine

with the same taste as caffeinated

Flavor8%−0.05

Smooth flavour,one to be savoured

full of flavour

flavour they make a good strong cup of tea

Quality-Overall5%+0.15

Excellent product quality

Good quality tea bags

Fantastic item and great seller

FAQ

Common Yorkshire Decaf Tea Bags questions

Answered from the same tracked data.