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York Fruits Jellies

Fail

Demand is soft, at -35.7% this quarter, so York Fruits Jellies is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£120K/yr71K searches / yr
90-day growth
-35.7%search demand this quarter
Competition
85%top-5 click share · 8 brands · 53 sellers

Flapen Score

York Fruits Jellies against its category

The dotted line is the Grocery average. Past it, York Fruits Jellies is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The York Fruits Jellies market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for York Fruits Jellies 71K times last year and spent an estimated £120K. The top 5 brands take 93% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 15.0% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £120K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
-35.7%
Conversion, latest week
15.0%
Market size, estimated
£120Ka year
Peak month
December9.4× the quietest month
Top search term
york fruits jellies18K searches a year

02 · Price

A sale here is worth £11.23.

Listings sell for £11.23 on average, from £5.07 to £17.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £11.23 that is £6K to £8K a year per listing.

Average price
£11.23under the $15 to $100 sweet spot
Price range
£5.07–£17.02
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£6K–£8K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

10% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #14 within Confectionery. It carries 252 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
10%
Prime listings
80%
Out of stock, average day
12.4%
Average rank
#14in Confectionery
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
252per listing
Listings tracked
10

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top York Fruits Jellies products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 85% of clicks. A locked shelf that new listings rarely crack.

£0£18K£36K£54K£72K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

53

Est. top-5 brand share

93%

Top 20: 100%

Est. top-5 click share

85%

Top 20: 100%

Open market

5%

  • New Berry Fruits43%
  • Tilz28%
  • Barratt8%
  • The Great British Kitchen8%
  • Krazy Kandi5%
  • YORK FRUITS3%
  • Open — no brand owns it (2 brands, 5%)

Demand

York Fruits Jellies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 9.4×

Search terms

Top York Fruits Jellies search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • york fruits jellies18K/yr
  • newberry fruits14K/yr
  • york fruits12K/yr
  • new berry fruits7K/yr
  • newberry fruits original7K/yr
  • newbury fruits6K/yr
  • new berry fruits jellies original6K/yr
  • meltis newberry fruits liquid centre3K/yr

Reviews and returns

What reviews say buyers love and hate about York Fruits Jellies

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Taste-Overall”
32%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“expensive”
A buyer, on “Value For Money”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common York Fruits Jellies questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data