Wood Cleaner
FailThe top 5 brands take 100% of clicks, so Wood Cleaner is a Fail.
- Flapen Score
- 33 / 100Ranks 2,822 of 2,976 Grocery niches · −13 vs the category median of 4633
- Market size
- £88K/yr84K searches / yr
- 90-day growth
- -6.2%search demand this quarter
- Competition
- 98%top-5 click share · 4 brands · 44 sellers
Flapen Score
Wood Cleaner against its category
The dotted line is the Grocery average. Past it, Wood Cleaner is stronger. Inside it, weaker.
Market
The Wood Cleaner market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wood Cleaner 84K times last year and spent an estimated £88K. All 4 brands take every click. Flapen scores it 33 out of 100, a Fail.
01 · Demand
20.7% of searches ended in a purchase last week.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £88K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- -6.2%
- Conversion, latest week
- 20.7%
- Market size, estimated
- £88Ka year
- Peak month
- August1.3× the quietest month
- Top search term
- wood cleaner36K searches a year
02 · Price
A sale here is worth £5.10.
Listings sell for £5.10 on average, from £2.05 to £8.22. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,000 to 2,500 of them. At £5.10 that is £10K to £13K a year per listing.
- Average price
- £5.10under the $15 to $100 sweet spot
- Price range
- £2.05–£8.22
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £10K–£13K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Household Cleaners. It carries 2,929 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #20in Household Cleaners
- Average rating
- 4.52 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,929per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Wood Cleaner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Method Wood Polish Spray Wood Cleaner with Moisturising Oil Gently Cleans and Shines Almond Natural Scent Pack of 1 354ml
- Price
- £3.10
- Rating
- 4.6/5
- Reviews
- 4,887
- Age
- 16y ago

Pledge Expert Care Wood Cleaning Spray 500ml
- Price
- £2.05
- Rating
- 4.5/5
- Reviews
- 254
- Age
- 4y ago

Furniture Clinic Wood Cleaner (250ml) | Restore & Clean Wooden Floors Furniture Blinds Doors Decking and Many other Wood Surfaces - Easily Remove Wax & Polish Build up Grease and Grime
- Price
- £8.18
- Rating
- 4.2/5
- Reviews
- 2,423
- Age
- 13y ago

Method Wood Floor Cleaner Moisturising Oil Surface Spray Gently Cleans and Shines Almond Natural Scent Pack of 1 739 ml
- Price
- £2.70
- Rating
- 4.6/5
- Reviews
- 4,414
- Age
- 10y ago

Murphys Oil Soap Liquid Wood Cleaner 32 Ounce
- Price
- £8.22
- Rating
- 4.5/5
- Reviews
- 3,110
- Age
- 15y ago
Trending
90-day click momentum
Pledge Expert Care Wood Cleaning Spray 500ml
- Price
- £2.05
- Rating
- 4.5/5
- Reviews
- 254
- Age
- 4y ago

Method Wood Polish Spray Wood Cleaner with Moisturising Oil Gently Cleans and Shines Almond Natural Scent Pack of 1 354ml
- Price
- £3.10
- Rating
- 4.6/5
- Reviews
- 4,887
- Age
- 16y ago

Furniture Clinic Wood Cleaner (250ml) | Restore & Clean Wooden Floors Furniture Blinds Doors Decking and Many other Wood Surfaces - Easily Remove Wax & Polish Build up Grease and Grime
- Price
- £8.18
- Rating
- 4.2/5
- Reviews
- 2,423
- Age
- 13y ago

Method Wood Floor Cleaner Moisturising Oil Surface Spray Gently Cleans and Shines Almond Natural Scent Pack of 1 739 ml
- Price
- £2.70
- Rating
- 4.6/5
- Reviews
- 4,414
- Age
- 10y ago

Murphys Oil Soap Liquid Wood Cleaner 32 Ounce
- Price
- £8.22
- Rating
- 4.5/5
- Reviews
- 3,110
- Age
- 15y ago
Newest
by launch date
Pledge Expert Care Wood Cleaning Spray 500ml
- Price
- £2.05
- Rating
- 4.5/5
- Reviews
- 254
- Age
- 4y ago

Method Wood Floor Cleaner Refill Moisturising Oil Surface Spray Gently Cleans and Shines Almond Natural Scent Pack of 1 2L
- Price
- £6.39
- Rating
- 4.7/5
- Reviews
- 2,483
- Age
- 6y ago

Method Wood Floor Cleaner Moisturising Oil Surface Spray Gently Cleans and Shines Almond Natural Scent Pack of 1 739 ml
- Price
- £2.70
- Rating
- 4.6/5
- Reviews
- 4,414
- Age
- 10y ago

Furniture Clinic Wood Cleaner (250ml) | Restore & Clean Wooden Floors Furniture Blinds Doors Decking and Many other Wood Surfaces - Easily Remove Wax & Polish Build up Grease and Grime
- Price
- £8.18
- Rating
- 4.2/5
- Reviews
- 2,423
- Age
- 13y ago

Murphys Oil Soap Liquid Wood Cleaner 32 Ounce
- Price
- £8.22
- Rating
- 4.5/5
- Reviews
- 3,110
- Age
- 15y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 98% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
44
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
98%
Top 20: 100%
Open market
0%
- Method62%
- pledge16%
- Furniture Clinic15%
- MURPHY7%
Demand
Wood Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Wood Cleaner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wood cleaner36K/yr
- method wood polish15K/yr
- wood cleaner spray7K/yr
- method polish6K/yr
- wood cleaner and restorer5K/yr
- method wood cleaner5K/yr
- method wood4K/yr
- wood soap3K/yr
- wood furniture cleaner3K/yr
Reviews and returns
What reviews say buyers love and hate about Wood Cleaner
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesn't work
Doesnt work
Does not work
its like water
watered down
watered down a lot
Absolutely stinks
Smells just like normal pledge
Jesus it stinks
Not worth the money had little or no impact
a little pricey
A waste of money
However, the actually cleaning performance was very poor compared to other products I've used that are equally as gentle and more convenient as well as actually cleaning effectively
for any type of deep or thorough clean I cannot recommend this soap
Cleaning is hard enough without making more work for ourselves
Love
make the room smell so nice
has a pleasant fresh smell
Love the smell
Excellent for average cleaning
Cleans well
cleans brilliant
Overall, a reliable product that does exactly what it promises, with the added bonus of a really nice scent
Great product
Quality
Good value for money
Good value for money
Good price
Easy to use
Its easy to use, sprays evenly and works well on everyday wooden surfaces like furniture and shelves
Fantastic product easy to use works brilliantly on wooden floor
Return
0.1% Return rate 5% Fixable by listing
Doesn't work
Doesnt work
Does not work
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wood Cleaner questions
Answered from the same tracked data.









