How competitive is the White Wine Case of 6 niche on Amazon United Kingdom?

12 brands and 54 sellers compete in White Wine Case of 6 on Amazon United Kingdom. The top 5 White Wine Case of 6 products take 56% of clicks and its top 5 brands hold 90% of demand.

What do buyers complain about in White Wine Case of 6?

White Wine Case of 6 buyers on Amazon United Kingdom complain most about Taste-Overall, Advertised Vs Actual Product, Alcohol Content, the themes mined from the niche's reviews. Its return rate is 0.2%.

What does it cost to enter the White Wine Case of 6 niche?

White Wine Case of 6 sells for £25.82 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £4.48–£41.08. The average incumbent carries 272 reviews — the moat a new listing must climb.

White Wine Case of 6

White Wine Case of 6 shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is White Wine Case of 6 profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, White Wine Case of 6 is a £287K/yr Amazon United Kingdom market (96K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 58/100.

White Wine Case of 6: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -0.4% over the last 90 days and 11.6% of searches end in a purchase.

£287K

revenue / yr

Units sold / yr13K

Search volume / yr-0.4%96K

Conversion rate11.6%

Avg price£25.82

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers12 · 54

Top-5 product click share56%

Open market10%

Avg brand age92 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 26 products

Top White Wine Case of 6 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Oxford Landing Sauvignon Blanc White Wine 75 cl (Case of 6) Packaging may vary

Price: £26.01
Rating: 4.4/5
Reviews: 653
Age: 13y ago

Blossom Hill White Wine 75cl (Case of 6) Alcohol content may vary between 8% and 10.5% ABV

Price: £26.45
Rating: 4.5/5
Reviews: 311
Age: 4y ago

by Amazon South African Sauvignon Blanc White Wine 75cl Case of 6

Price: £30.99
Rating: 4.3/5
Reviews: 309
Age: 3y ago

McGuigan Black Label Chardonnay 75 cl (Case of 6)

Price: £26.50
Rating: 4.4/5
Reviews: 427
Age: 12y ago

By Amazon Vin De France Cuvée Blanc French White Wine 75cl x 6

Price: £25.95
Rating: 4.4/5
Reviews: 29
Age: 6mo ago

Newest

by launch date

By Amazon Vin De France Cuvée Blanc French White Wine 75cl x 6

Price: £25.95
Rating: 4.4/5
Reviews: 29
Age: 6mo ago

by Amazon Verdejo Spanish White Wine 75cl (Pack of 6)

Price: £27.27
Rating: 3.9/5
Reviews: 123
Age: 1y ago

by Amazon South African Sauvignon Blanc White Wine 75cl Case of 6

Price: £30.99
Rating: 4.3/5
Reviews: 309
Age: 3y ago

by Amazon South African Chenin Blanc White Wine 75cl Case of 6

Price: £30.84
Rating: 4.4/5
Reviews: 248
Age: 3y ago

by Amazon Australian Chardonnay White Wine 75cl Case of 6

Price: £32.59
Rating: 4.2/5
Reviews: 204
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

56%

Top 20: 95%

Open market

Oxford Landing26%
Blossom Hill22%
by Amazon22%
McGuigan13%
Hardys7%
Lindemans3%
Open — no brand owns it (6 brands, 7%)

White Wine Case of 6 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume96KCVR11.6%Products26Brands12Top 5 Brands90%OOS Rate6.0%Rating4.4★Reviews272Avg BSR#43

Peak months: Nov, Dec · busiest ÷ quietest = 2.3×

Top White Wine Case of 6 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

white wine case of 658K/yr +4.0%6.2% conv.
pinot grigio white wine case of 614K/yr +0.5%6.1% conv.
blossom hill12K/yr -42.7%8.1% conv.
blossom hill white wine5K/yr +100.3%8.5% conv.
oxford landing sauvignon blanc5K/yr +11.8%15.0% conv.
oxford landing3K/yr -4.7%16.6% conv.

What reviews say buyers love and hate about White Wine Case of 6

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews

Alcohol Flavor39%

“An Excellent wine”

Value For Money25%

“Very good price”

Taste-Overall22%

“the wine tastes lovely”

Advertised Vs Actual Product4%

“as it should”

What buyers complain about

92% of reviews

Taste-Overall34%

“sickly taste overall”

Advertised Vs Actual Product18%

“Not as advertised”

Alcohol Content16%

“Alcohol content now 8%”

Value For Money9%

“but is more expensive”

Size-Overall5%

“Too long”

Common White Wine Case of 6 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores White Wine Case of 6 58/100 on Amazon United Kingdom — Worth a look. The niche generates £287K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -0.4% over the last 90 days.