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White Chocolate Syrup

Fail

The top 5 brands take 94% of clicks, so White Chocolate Syrup is a Fail.

Flapen Score
49
49 / 100
Top 36% of 2,976 Grocery niches · +3 vs the category median of 46
Market size
£297K/yr321K searches / yr
90-day growth
-3.1%search demand this quarter
Competition
77%top-5 click share · 7 brands · 38 sellers

Flapen Score

White Chocolate Syrup against its category

The dotted line is the Grocery average. Past it, White Chocolate Syrup is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Chocolate Syrup market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for White Chocolate Syrup 321K times last year and spent an estimated £297K. The top 5 brands take 94% of clicks. Demand peaks in May. Flapen scores it 49 out of 100, a Fail.

01 · Demand

10.3% of searches ended in a purchase last week.

Shoppers searched for this 321K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £297K a year.

Searches, last 12 months
321K
Growth, 90 days vs prior 90
-3.1%
Conversion, latest week
10.3%
Market size, estimated
£297Ka year
Peak month
May2.1× the quietest month
Top search term
white chocolate syrup257K searches a year

02 · Price

A sale here is worth £8.98.

Listings sell for £8.98 on average, from £3.93 to £20.57. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £8.98 that is £18K to £22K a year per listing.

Average price
£8.98under the $15 to $100 sweet spot
Price range
£3.93–£20.57
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
£18K–£22K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #49 within Beverage Syrups & Concentrates. It carries 802 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
92%
Out of stock, average day
7.7%
Average rank
#49in Beverage Syrups & Concentrates
Average rating
4.18 starsAmazon United Kingdom average 4.36 stars
Average reviews
802per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top White Chocolate Syrup products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

£0£30K£59K£89K£119K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

38

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

3%

  • Simply51%
  • Monin28%
  • 1883 MAISON ROUTIN8%
  • Torani5%
  • The Skinny Food Co3%
  • ABL Supplies3%
  • Open — no brand owns it (1 brand, 3%)

Demand

White Chocolate Syrup search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May · busiest ÷ quietest = 2.1×

Search terms

Top White Chocolate Syrup search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white chocolate syrup257K/yr
  • monin white chocolate syrup27K/yr
  • white chocolate coffee syrup12K/yr
  • coffee syrup white chocolate6K/yr
  • white chocolate syrup for coffee5K/yr
  • white chocolate syrup monin6K/yr
  • monin syrup white chocolate5K/yr
  • monin white chocolate4K/yr

Reviews and returns

What reviews say buyers love and hate about White Chocolate Syrup

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall39%−0.17

Bad Taste

Tastes artificial

Odd aftertaste

Value For Money6%+0.43

so value for money isnt great

Waste of money

Very costly

Flavor5%+1.12

I was hoping for a much bolder, smoother, and more authentic white chocolate flavour from a premium syrup brand, but it just wasnt there for me

I do not recommend this flavour

Its really not the taste of white chocolate

Sweetness4%

Leaves a bitter after taste of sweetner would not recommend

teas not too sweet

A bit too sweet

Smell4%−0.03

I noticed an off smell

Weird smell

smells funny,

Love

Taste-Overall40%−0.17

Delicious Sauce

Amazing taste

Chocolate taste

Flavor15%+1.12

Love the flavour of this syrup

Very nice flavor

Variety of different flavours

Quality-Overall7%+0.79

Good quality and value for money and the consistency is easy to

Excellent quality

Great product

Sweetness7%

Love these sugar free syrups

It isnt too sweet

a perfect sweetness to go with coffee

Value For Money6%+0.43

Overall its a great price

worth it

Great value

FAQ

Common White Chocolate Syrup questions

Answered from the same tracked data.