Whiskey Gift Sets for Men

Shoppers searched for this 787K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £427K a year.

Searches, last 12 months

787K

Growth, 90 days vs prior 90

-3.6%

Conversion, latest week

2.5%

Market size, estimated

£427Ka year

Peak month

December13.1× the quietest month

Top search term

whisky gift set206K searches a year

Listings sell for £21.87 on average, from £4.65 to £55.43. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At £21.87 that is £5K to £11K a year per listing.

Average price

£21.87inside the $15 to $100 sweet spot

Price range

£4.65–£55.43

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

£5K–£11K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #278 within Beer, Wine & Spirits. It carries 2,037 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

94%

Out of stock, average day

16.7%

Average rank

#278in Beer, Wine & Spirits

Average rating

4.71 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,037per listing

Listings tracked

32

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

59 months