Whiskey Advent Calendar 2024

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £143K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

-32.4%

Conversion, latest week

1.6%

Market size, estimated

£143Ka year

Top search term

whisky advent calendar19K searches a year

Listings sell for £75.30 on average, from £45.61 to £104.11. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £75.30 that is £8K to £19K a year per listing.

Average price

£75.30inside the $15 to $100 sweet spot

Price range

£45.61–£104.11

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

£8K–£19K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 63.6% of listings are out of stock. The average listing ranks #828 within Beer, Wine & Spirits. It carries 139 reviews at 4.80 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

63.6%

Average rank

#828in Beer, Wine & Spirits

Average rating

4.80 starsAmazon United Kingdom average 4.36 stars

Average reviews

139per listing

Listings tracked

3

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

61 months