Watermelon Sweets
MaybeReturns run at only 0.0% of orders. But products sell for $5.43 on average, outside the sweet spot, so Watermelon Sweets is a Maybe.
- Flapen Score
- 51 / 100Top 27% of 2,976 Grocery niches · +5 vs the category median of 4651
- Market size
- £62K/yr99K searches / yr
- 90-day growth
- -3.9%search demand this quarter
- Competition
- 40%top-5 click share · 12 brands · 82 sellers
Flapen Score
Watermelon Sweets against its category
The dotted line is the Grocery average. Past it, Watermelon Sweets is stronger. Inside it, weaker.
Market
The Watermelon Sweets market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Watermelon Sweets 99K times last year and spent an estimated £62K. The top 5 brands take 85% of clicks. Demand peaks in Jun–Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
11.6% of searches ended in a purchase last week.
Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.
- Searches, last 12 months
- 99K
- Growth, 90 days vs prior 90
- -3.9%
- Conversion, latest week
- 11.6%
- Market size, estimated
- £62Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- watermelon sweets37K searches a year
02 · Price
A sale here is worth £5.43.
Listings sell for £5.43 on average, from £0.88 to £28.51. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £5.43 that is £543 to £1K a year per listing.
- Average price
- £5.43under the $15 to $100 sweet spot
- Price range
- £0.88–£28.51
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £543–£1K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
16% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #34 within Confectionery. It carries 420 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 16%
- Prime listings
- 95%
- Out of stock, average day
- 7.7%
- Average rank
- #34in Confectionery
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 420per listing
- Listings tracked
- 44
04 · Newcomers
Amazon counts 3 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Watermelon Sweets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Rowntrees Sour Watermelon Lollies Tangy Chewy Sweets Sharing Bag 130g
- Price
- £0.92
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 7mo ago

Candy Kittens Vegan Sweets Sour Watermelon Plant-Based Vegan Treats with Fruity Flavour No Nasties Made with Real Fruit Juice Ideal Snacks for Sweet Hampers & Pick and Mix 140g Pack of 1
- Price
- £1.64
- Rating
- 4.6/5
- Reviews
- 358
- Age
- 4y ago

Rowntrees Fruit Pastilles Lollies Chewy Jelly Sweets Sharing Bag 130g
- Price
- £1.11
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 7mo ago

Watermelon Sweets - Watermelon Slices - 1 Kilo Bulk Bag - 1KG - Assorted Sweet Pick and Mix for Parties Gifts and Sharing.
- Price
- £10.71
- Rating
- 4.2/5
- Reviews
- 54
- Age
- 3y ago

MyCandyShop Fizzy Watermelon Sweets 500g - Sour Watermelon Slices - Fruit Sweets - Delicious Pick & Mix Treats
- Price
- £6.55
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 1y ago
Trending
90-day click momentum
Rowntrees 260ml Berries Fruit Pastille Ice Lollies (Frozen)
- Price
- £2.37
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

Rowntrees Fruit Pastilles Sweets Tube Multipack Vegan Friendly 4 x 52.5g
- Price
- £1.31
- Rating
- 4.6/5
- Reviews
- 293
- Age
- 10y ago

Rowntrees Fruit Pastilles Squidgers Sweets Sharing Bag 120g
- Price
- £1.17
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 9mo ago

Rowntrees Fruit Pastilles Lollies Chewy Jelly Sweets Sharing Bag 130g
- Price
- £1.11
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 7mo ago

Rowntrees Sour Watermelon Lollies Tangy Chewy Sweets Sharing Bag 130g
- Price
- £0.92
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 7mo ago
Newest
by launch date
Rowntrees 260ml Berries Fruit Pastille Ice Lollies (Frozen)
- Price
- £2.37
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

Rowntrees Sour Watermelon Lollies Tangy Chewy Sweets Sharing Bag 130g
- Price
- £0.92
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 7mo ago

Rowntrees Fruit Pastilles Lollies Chewy Jelly Sweets Sharing Bag 130g
- Price
- £1.11
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 7mo ago

Rowntrees Fruit Pastilles Squidgers Sweets Sharing Bag 120g
- Price
- £1.17
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 9mo ago

MyCandyShop Fizzy Watermelon Sweets 500g - Sour Watermelon Slices - Fruit Sweets - Delicious Pick & Mix Treats
- Price
- £6.55
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
82
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
40%
Top 20: 76%
Open market
10%
- Rowntree's53%
- CANDY KITTENS14%
- Rowntrees7%
- Berrymans6%
- MyCandyShop5%
- Sweetzone4%
- Open — no brand owns it (6 brands, 10%)
Demand
Watermelon Sweets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Watermelon Sweets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- watermelon sweets37K/yr
- rowntrees28K/yr
- rowntrees sweets11K/yr
- rowntree4K/yr
- fizzy watermelon sweets5K/yr
- sour watermelon sweets4K/yr
- candy kittens sour watermelon4K/yr
- candy kittens sour3K/yr
- candy kittens watermelon3K/yr
Reviews and returns
What reviews say buyers love and hate about Watermelon Sweets
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
we all know sugar is 100% bad for us
the sweets just seem very sweet and flavourless
Not an equal amount of each sweet not many blue or strawberry ones which is disappointing
Chemical after taste
Awful taste
I noticed a slightly strange aftertaste
in a good way only thing is I don't get a watermelon flavour
nothing like a fruity flavour
the flavour is sub-par
Different to product description
not as described
not as pictured
Terrible mix, had a whole kg of 2 peelables
Not the mix I was expecting
Not equal mix
Love
a fantastic fruity taste
They all taste the same
Fantastic taste
Great Tasting Sweets
Lovely sweets
Love these sweets definitely good for the price
The two best flavors in one bag
flavour perfect fruitiness
The flavour is perfect
Worth your money
Great value
Great price
They arrived frozen and in excellent condition
refreshing
Lovely fresh taste
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Watermelon Sweets questions
Answered from the same tracked data.









