Water Bottles Multipack

Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £188K a year.

Searches, last 12 months

249K

Growth, 90 days vs prior 90

+14.7%

Conversion, latest week

4.7%

Market size, estimated

£188Ka year

Peak month

July6.8× the quietest month

Top search term

kirkland101K searches a year

Listings sell for £16.07 on average, from £1.81 to £45.71. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £16.07 that is £4K to £8K a year per listing.

Average price

£16.07inside the $15 to $100 sweet spot

Price range

£1.81–£45.71

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£4K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #244 within Water. It carries 2,251 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

76%

Out of stock, average day

3.7%

Average rank

#244in Water

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,251per listing

Listings tracked

38

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months