Washing Up Liquid

Shoppers searched for this 3.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.7M a year.

Searches, last 12 months

3.3M

Growth, 90 days vs prior 90

-2.3%

Conversion, latest week

20.5%

Market size, estimated

£3.7Ma year

Peak month

January1.3× the quietest month

Top search term

washing up liquid1.7M searches a year

Listings sell for £5.58 on average, from £0.63 to £25.34. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 12,500 to 15,000 of them. At £5.58 that is £70K to £84K a year per listing.

Average price

£5.58under the $15 to $100 sweet spot

Price range

£0.63–£25.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

600K–800K

Units per listing a year

12,500–15,000

Revenue per listing a year

£70K–£84K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

52% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #116 within Dishwashing. It carries 1,312 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#116in Dishwashing

Average rating

4.67 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,312per listing

Listings tracked

29

6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

55 months