Walnuts
MaybeReturns run at only 0.0% of orders. But prices span $2.19–$15.25, mostly outside the sweet spot, so Walnuts is a Maybe.
- Flapen Score
- 57 / 100Top 10% of 2,976 Grocery niches · +11 vs the category median of 4657
- Market size
- £740K/yr374K searches / yr
- 90-day growth
- -11.5%search demand this quarter
- Competition
- 59%top-5 click share · 13 brands · 18 sellers
Flapen Score
Walnuts against its category
The dotted line is the Grocery average. Past it, Walnuts is stronger. Inside it, weaker.
Market
The Walnuts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Walnuts 374K times last year and spent an estimated £740K. The top 5 brands take 75% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
19.0% of searches ended in a purchase last week.
Shoppers searched for this 374K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £740K a year.
- Searches, last 12 months
- 374K
- Growth, 90 days vs prior 90
- -11.5%
- Conversion, latest week
- 19.0%
- Market size, estimated
- £740Ka year
- Peak month
- April1.5× the quietest month
- Top search term
- walnuts232K searches a year
02 · Price
A sale here is worth £10.40.
Listings sell for £10.40 on average, from £2.19 to £15.25. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £10.40 that is £21K to £26K a year per listing.
- Average price
- £10.40under the $15 to $100 sweet spot
- Price range
- £2.19–£15.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £21K–£26K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
48% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #545 within Dried Fruits, Nuts & Vegetables. It carries 397 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 86%
- Out of stock, average day
- 4.6%
- Average rank
- #545in Dried Fruits, Nuts & Vegetables
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 397per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Walnuts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Broken Walnuts 1kg Walnut Halves & Pieces Wal Nut Small Large Piece Whole Fresh Halfs Natural Raw Nuts Bulk Californian Crushed for Snacking Baking Cooking Breakfast (Packaging May Vary) PURIMA
- Price
- £10.47
- Rating
- 4.6/5
- Reviews
- 309
- Age
- 2y ago

Walnuts 180g
- Price
- £2.42
- Rating
- 4.5/5
- Reviews
- 543
- Age
- 4y ago

Minton & Donello - Crunchy Walnut Halves 500g
- Price
- £6.10
- Rating
- 4.5/5
- Reviews
- 154
- Age
- 2y ago

Mels Kitchen Walnut Whole 1kg
- Price
- £13.79
- Rating
- 4.5/5
- Reviews
- 212
- Age
- 2y ago

1kg Walnuts Large Pieces - Rich in Omega-3 Low-GI Good For Snacking Smoothies Baking & Cooking Gluten-Free Keto & Vegan-Friendly Rich in Protein & Vitamins & Fibre
- Price
- £13.59
- Rating
- 4.8/5
- Reviews
- 532
- Age
- 6y ago
Trending
90-day click momentum
TANHO Walnut Halves 1kg Premium Natural Walnuts Fresh & Crunchy High in Omega-3 Protein & Fibre Healthy Snack Baking & Cooking Nuts
- Price
- £10.11
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 3mo ago

Broken Walnuts 1kg Walnut Halves & Pieces Wal Nut Small Large Piece Whole Fresh Halfs Natural Raw Nuts Bulk Californian Crushed for Snacking Baking Cooking Breakfast (Packaging May Vary) PURIMA
- Price
- £10.47
- Rating
- 4.6/5
- Reviews
- 309
- Age
- 2y ago

Organic Walnuts Light Halves 1kg (BWFO)
- Price
- £11.88
- Rating
- 4.3/5
- Reviews
- 48
- Age
- 15y ago

BROKEN WALNUT LARGE PIECES 1KG Large Shelled Kernels for Baking & Catering | Bulk Chopped Nut Pack
- Price
- £9.98
- Rating
- 3.9/5
- Reviews
- 40
- Age
- 5mo ago

Mels Kitchen Walnut Whole 1kg
- Price
- £13.79
- Rating
- 4.5/5
- Reviews
- 212
- Age
- 2y ago
Newest
by launch date
TANHO Walnut Halves 1kg Premium Natural Walnuts Fresh & Crunchy High in Omega-3 Protein & Fibre Healthy Snack Baking & Cooking Nuts
- Price
- £10.11
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 3mo ago

BROKEN WALNUT LARGE PIECES 1KG Large Shelled Kernels for Baking & Catering | Bulk Chopped Nut Pack
- Price
- £9.98
- Rating
- 3.9/5
- Reviews
- 40
- Age
- 5mo ago

Mega Food Premium Walnut Halves 1kg Raw Natural & Unsalted Californian Nuts High Protein Healthy Snack & Baking Ingredient Resealable Bulk Bag
- Price
- £12.88
- Rating
- 4.1/5
- Reviews
- 54
- Age
- 7mo ago

Broken Walnuts 1kg Walnut Halves & Pieces Wal Nut Small Large Piece Whole Fresh Halfs Natural Raw Nuts Bulk Californian Crushed for Snacking Baking Cooking Breakfast (Packaging May Vary) PURIMA
- Price
- £10.47
- Rating
- 4.6/5
- Reviews
- 309
- Age
- 2y ago

Walnut Nibs 1kg Chopped Walnuts SMALL PIECES - 4-8mm Wal nut Piece Broken Nibbed Natural Raw Bits Crumbs Nuts Cooking Baking Salads Desserts Cakes Blending Breakfast Bulk (Packaging May Vary) PURIMA
- Price
- £10.14
- Rating
- 4.8/5
- Reviews
- 294
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
18
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
59%
Top 20: 99%
Open market
19%
- PURIMA28%
- Morrisons24%
- Minton & Donello10%
- FeelGood-Sale7%
- Mel's Kitchen6%
- Ginco6%
Demand
Walnuts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Walnuts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- walnuts232K/yr
- walnuts 1kg68K/yr
- walnut26K/yr
- wallnuts nuts 1kg9K/yr
- walnuts 500g8K/yr
- walnut halves7K/yr
- wallnuts6K/yr
- walnuts halves4K/yr
- chopped walnuts3K/yr
- walnuts 2kg4K/yr
Reviews and returns
What reviews say buyers love and hate about Walnuts
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Although these were in date the quality of the nuts were just awful
I was dissatisfied with the quality of these walnuts
Bad quality
Taste is a bit stale
Its not fresh
STALE WALNUTS
Very bitter
bitter taste
bitter tasting nuts
they are surprisingly tasteless
Quite bland
Taste was horrible
some looked burned
Rancid walnuts
became even worse after roasting them for 10 min at 150 oC
Love
These are quality nuts
Amazing quality
These Walnuts are top quality
Good taste
Lovely nuts
Fresh taste
Good price
Excellent value
Good value for money
Nice and fresh
Fresh taste
Great value fresh nuts
enjoyable addition to my diet
good for health
Healthy Snack
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Walnuts questions
Answered from the same tracked data.









