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wakame seaweed

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 12Growth 13Conversion 89Competition 16Returns 100Price range 17Avg price 22Brand share 5Review moat 63Quality gap 24

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great10.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good983.73

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Avg price

Bad£7.93

avg listing price — sweet spot $15–$100

Price range

Bad£2.75–£17.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad81%

top-5 click share — a locked-up shelf

Growth

Bad-24.2%

90-day search growth — must beat 0% to launch

Market size

Bad£47K

£47K/yr · 57K searches

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, wakame seaweed is a £47K/yr Amazon United Kingdom market (57K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 33/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

wakame seaweed market data

Units sold / yr
6K–8K
avg 500–750/product
Revenue / yr
£48K–£63K
units × avg price
Conversion rate
10.4%
Avg BSR
#186
Page quality
0%
Prime
91%
Sponsored
82%
Out of stock
0.0%
Avg brand age
57 months
Avg seller age
181 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

35

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Emma Basic49%
  • Yutaka26%
  • Wel-Pac18%
  • Numami3%
  • CAPACITEA3%
  • Clearspring2%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 16 weeks — -24.2% search growth over the last 90 days.
1K800Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top wakame seaweed search terms

  • wakame seaweed22K/yr
  • wakame15K/yr
  • dried seaweed15K/yr
  • wakame dried seaweed3K/yr
  • dried seaweed for soup2K/yr
All search terms

Top wakame seaweed products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£5K20%£9K30%£14K40%£19K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about wakame seaweed

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“Good contents”

Value For Money19%

“Great value”

Taste-Overall16%

“Good taste”

Freshness4%

“Very fresh”

Ease Of Use4%

“convenient to use”

Flavor4%

“Really good flavour”

Cooking Instructions2%

“are easier to work with when making sushi”

Crispiness2%

“Crispyyyy”

Salt Content2%

“Added interesting salty almost fishy taste to stuffed eggs”

Health Benefits-Overall2%

“Healthy addition to my salads”

What buyers complain about

Value For Money14%

“costly”

Advertised Vs Actual Product9%

“False advertising”

Thickness9%

“The first time I bought it I expected the flakes to be bigger and thicker”

Contamination9%

“Well known hygiene issues”

Ease Of Chewing/Swallowing9%

“Too chewy and rubbery”

Salt Content8%

“too salty for me. 20g salt/100g”

Size-Overall5%

“Huge packet”

Taste-Overall5%

“finds it a bit too strong tasting seawise”

Cooking Instructions3%

“They aren't evenly roasted”

Quality-Overall3%

“Very very bad quality”

Common questions

Is wakame seaweed profitable to sell on Amazon United Kingdom?
The niche generates £47K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -24.2%. Flapen's verdict: Skip it (33/100).
How competitive is the wakame seaweed niche?
6 brands and 35 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in wakame seaweed?
Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Thickness. The return rate is 0.1%.
What does it cost to enter the wakame seaweed niche?
Listings span £2.75–£17.56; the average listing price is £7.93 (sweet spot $15–$100). The average incumbent carries 984 reviews — the moat a new listing must climb.