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Vol Au Vent Cases

Maybe

Returns run at only 0.0% of orders. But the top 5 brands take 99% of clicks, so Vol Au Vent Cases is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 2,976 Grocery niches · +12 vs the category median of 46
Market size
£69K/yr62K searches / yr
90-day growth
+23.1%search demand this quarter
Competition
48%top-5 click share · 6 brands · 15 sellers

Flapen Score

Vol Au Vent Cases against its category

The dotted line is the Grocery average. Past it, Vol Au Vent Cases is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vol Au Vent Cases market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vol Au Vent Cases 62K times last year and spent an estimated £69K. The top 5 brands take 99% of clicks. Demand peaks in Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
+23.1%
Conversion, latest week
4.3%
Market size, estimated
£69Ka year
Peak month
December2.2× the quietest month
Top search term
pastry cases20K searches a year

02 · Price

A sale here is worth £26.02.

Listings sell for £26.02 on average, from £1.45 to £66.17. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £26.02 that is £0 to £3K a year per listing.

Average price
£26.02inside the $15 to $100 sweet spot
Price range
£1.45–£66.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 23.4% of listings are out of stock. The average listing ranks #55 within Bakery. It carries 152 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
97%
Out of stock, average day
23.4%
Average rank
#55in Bakery
Average rating
3.96 starsAmazon United Kingdom average 4.36 stars
Average reviews
152per listing
Listings tracked
30

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Vol Au Vent Cases products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£11K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

15

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

48%

Top 20: 89%

Open market

0%

  • Pidy51%
  • CROC'IN23%
  • PVL Trade15%
  • Morrisons8%
  • BFP1%
  • Generic1%

Demand

Vol Au Vent Cases search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Search terms

Top Vol Au Vent Cases search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pastry cases20K/yr
  • pidy6K/yr
  • pastry cases sweet5K/yr
  • sweet pastry cases5K/yr
  • pidy pastry cases4K/yr
  • pastry case4K/yr
  • pastry cases savoury3K/yr
  • mini pastry cases3K/yr
  • mini tart shells4K/yr
  • canape cases4K/yr

Reviews and returns

What reviews say buyers love and hate about Vol Au Vent Cases

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall29%−0.40

Very small

They were smaller than expected as couldnt get a lot in them

Too small to be of any use

Hard Feel13%−0.07

A bit too hard

Instructions/User Manual/Troubleshooting13%−0.07

but the delivery instructions were totally ignored

Value For Money8%+0.38

Expensive compared to cook yourself ones

Never worth the money

Quality-Overall6%+1.22

not a cheap product

Love

Quality-Overall31%+1.22

No breakages

No complaints

Good quality

Ease Of Use13%+1.13

These little cases are so convenient

as I say soooo convenient

It saves so much time

Value For Money9%+0.38

Great value for money

Fantastic value

Size-Overall8%−0.40

Superb entrèe size

they were buffet size which was what we required

I found these the right size for making mini quiches

Taste-Overall8%+0.17

Good taste

Tasted fine too

they tasted very nice after bitting they still kept there shape

Return

0.0% Return rate 0% Fixable by listing

Defective Material/Parts100%▁▁█▁▁▁

FAQ

Common Vol Au Vent Cases questions

Answered from the same tracked data.