Vitamin Water
Vitamin Water shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Vitamin Water profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Vitamin Water is a £195K/yr Amazon United Kingdom market (214K searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 56/100.
Vitamin Water: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +8.2% over the last 90 days and 6.6% of searches end in a purchase.
£195K
revenue / yr
Who owns the niche?
The top 5 brands hold 95% of demand, so 5% of the market is open.
5%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 39 products
Top Vitamin Water products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Vitamin Well Rhubarb & Strawberry Flavouredwater Packed with Vitamin C D Zinc Biotin Low Calorie 12 x 500ml (HYDRATE)
- Price
- £20.04
- Rating
- 4.6/5
- Reviews
- 163
- Age
- 3y ago
Get More Vits - Vitamin D Still Mango & Passionfruit Spring Water 12x500ml
- Price
- £12.22
- Rating
- 4.5/5
- Reviews
- 399
- Age
- 8y ago
Oshee Vitamin Water Non-carbonated lemon- orange flavour drink with addition of vitamins and magnesium. Pasteurized. 555ml (Pack of 6)
- Price
- £6.02
- Rating
- 4.5/5
- Reviews
- 455
- Age
- 4y ago
Oshee Vitamin Water Non-carbonated red grape and dragonfruit flavour drink with addition of vitamins zinc and iodine. Pasteurized 555ml (Pack of 6).
- Price
- £5.36
- Rating
- 4.5/5
- Reviews
- 455
- Age
- 4y ago
Oshee Vitamin Energy Formula 250ml Vitamins + Minerals (Pack of 6) - Orange flavour sperkling drink with addition of vitamins and minerals. - Multipack
- Price
- £2.80
- Rating
- 4.4/5
- Reviews
- 361
- Age
- 4y ago
Trending
90-day click momentum
Vitamin Well Rhubarb & Strawberry Flavoured Water Packed with Vitamin C D Zinc Biotin Low Calorie 24 x 500ml (HYDRATE)
- Price
- £33.87
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Vitamin Well Rhubarb & Strawberry Flavoured Vitamin Water with Vitamin C D & Zinc 500ml x12
- Price
- £22.41
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3y ago
Get More Vits - Mixed Flavours Sugar Free Flavoured Spring Water with Vitamins Still & Sparkling 6 Flavour Multipack 500ml (Pack of 12)
- Price
- £16.65
- Rating
- 4.6/5
- Reviews
- 99
- Age
- 5y ago
Vitamin Well Flavoured Water - Pick any 8 x 500ml - Choose from 5+ Flavours Elevate Enhance Hydrate Recover Reload - Packed with Vitamin C D Zinc Biotin Low Calorie
- Price
- £18.30
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 8mo ago
Vitamin Well Pineapple & Wild Strawberry Flavouredwater Enriched with Vitamin B12 Folic Acid Magnesium Zinc Low Calorie 12 x 500m (ELEVATE)
- Price
- £20.75
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 3y ago
Newest
by launch dateVitamin Well Rhubarb & Strawberry Flavoured Water Packed with Vitamin C D Zinc Biotin Low Calorie 24 x 500ml (HYDRATE)
- Price
- £33.87
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Vitamin Well Flavoured Water - Pick any 8 x 500ml - Choose from 5+ Flavours Elevate Enhance Hydrate Recover Reload - Packed with Vitamin C D Zinc Biotin Low Calorie
- Price
- £18.30
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 8mo ago
Vitamin Well Flavoured Water 500ml - Choose from 5+ Flavours Elevate Enhance Hydrate Recover Reload - Packed with Vitamin C D Zinc Biotin Low Calorie (Pack of 6)
- Price
- £14.55
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 8mo ago
Vitamin Well Rhubarb & Strawberry Flavouredwater Packed with Vitamin C D Zinc Biotin Low Calorie 12 x 500ml (HYDRATE)
- Price
- £20.04
- Rating
- 4.6/5
- Reviews
- 163
- Age
- 3y ago
Vitamin Well Elderflower & Peach Flavouredwater Enriched with Vitamin B12 Folic Acid Magnesium Low Calorie Vitaminwater 12 x 500ml (RECOVER)
- Price
- £21.50
- Rating
- 4.7/5
- Reviews
- 49
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
Brands
11 rising
Sellers
81
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
41%
Top 20: 83%
Open market
4%
- Oshee35%
- Vitamin Well29%
- Get More23%
- Generic5%
- ActiPH4%
- VIT HIT1%
- Open — no brand owns it (5 brands, 4%)
Vitamin Water demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.7×
Top Vitamin Water search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- vitamin water49K/yr
- oshee26K/yr
- get more vits drinks20K/yr
- vitamin well20K/yr
- vitamin drinks19K/yr
- vitamin drink21K/yr
- vitamin well hydrate13K/yr
- oshee vitamin water10K/yr
- get more vits10K/yr
- vitamin drinks for adults7K/yr
What reviews say buyers love and hate about Vitamin Water
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Refreshing taste”
“Flavour was good”
“Brilliant product, great seller”
“not expensive at all”
“Lovely fresh taste xx”
What buyers complain about
70% of reviews“Tastes awful”
“Bit expensive”
“Too sweet”
“barely any flavour”
“the taste is completely different from the smell”
Common Vitamin Water questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
