violet creams
Skip itSoft demand (-48.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great137.05avg incumbent reviews — the moat a new listing must climb
Avg price
Great£16.55avg listing price — sweet spot $15–$100
Price range
Great£3.76–£56.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Market size
Bad£26K£26K/yr · 33K searches
Growth
Bad-48.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, violet creams is a £26K/yr Amazon United Kingdom market (33K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
violet creams market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £50K–£66K
- units × avg price
- Conversion rate
- 4.9%
- Avg BSR
- #1,046
- Page quality
- 0%
- Prime
- 70%
- Sponsored
- 10%
- Out of stock
- 33.3%
- Avg brand age
- 61 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
31
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
12%
- Whitakers Chocolates30%
- Friars23%
- Charbonnel et Walker14%
- BEECH'S9%
- Houseofchocolate8%
- Generic5%
- Open — no brand owns it (4 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -48.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 9.4×
Top violet creams search terms
- rose and violet creams14K/yr
- rose and violet creams chocolates8K/yr
- beeches chocolate9K/yr
- beech2K/yr
Top violet creams products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Birsppy Whitakers Rose & Violet Dark Chocolate Creams - 200g - Vegan - Gluten Free - Vegetarian Chocolate Gift Box
Whitakers Chocolates£8.254.5★121 rev
Friars Handmade Chocolate Rose & Violet Creams Soft Fondant 16 Box
Friars£18.994.4★228 rev
Whitakers Rose & Violets Creams 200g Vegan and Fairtrade
Houseofchocolate£8.494.2★63 rev
Rose and Violet Creams 310g
Charbonnel et Walker£37.094.5★26 rev
Rose and Violet Creams Dark Chocolate 200g
Charbonnel et Walker£25.434.2★23 rev
Newest
by launch date
Rose & Violet Creams 200g (2 Packs) - Dark Chocolate with Rose & Violet Fondant Centres
Generic£18.731 rev
Fakhri Dark Chocolate Fondant Violet Cremes 90g Luxury Floral Fondant Centres Coated in Rich Dark Chocolate for Premium Gifting & Indulgent Treats
Generic£9.572 rev
Rose & Violet Creams Infusion 15 Silky Bags
Fortnum & Mason£12.000 rev
Whiitakkers Assorted Creams Variety of Flavours Chocolate Selection (2 x Boxes Rose & Violet Creams 200g)
Generic£20.910 rev
Handmade Dark Belgian Chocolate Rose And Violet Creams Soft Fondant Filling 160g 12 Per Box Soft Fondant Filling Natural Flower Oils 160g Luxury Artisan Gift
CHOCOLATBOX£13.339 rev
Trending
90-day click momentumRose & Violet Creams 200g (2 Packs) - Dark Chocolate with Rose & Violet Fondant Centres
Generic£18.735.0★
Rose & Violet Creams Infusion 15 Silky Bags
Fortnum & Mason£12.000.0★
Beechs Violet Fondants 90g - Floral Chocolate-Covered Creams
BEECH'S£3.984.3★
Beechs Dark Chocolate Ginger 100 g
BEECH'S£8.144.3★
Rose and Violet Creams 310g
Charbonnel et Walker£37.094.5★
What buyers say about violet creams
What buyers praise and complain about, mined from review topics.What buyers love
“Delicious chocolate”
“Good quality chocolate, tastes lovely”
“Lovely treat for that special Vegan person in your life”
“Ideal gift”
“Great item for chocolate cream lovers”
“Great value”
“food freshness nil”
“Delicious, tasty and just pop in your mouth for full flavour do not speak until finished”
“good texture”
“gorgeous colour”
What buyers complain about
“Expensive”
“I am sure they are not supposed to look like this”
“Not worth money 9 chocolates in box £1:10 per sweet”
“I was disopointed in the quality of the chocolate creams”
“Small”
“the ginger isnt even that spicy - really disappointing”
“there some sort of under taste about them”
Common questions
- Is violet creams profitable to sell on Amazon United Kingdom?
- The niche generates £26K/yr across 20 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -48.1%. Flapen's verdict: Skip it (44/100).
- How competitive is the violet creams niche?
- 10 brands and 31 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in violet creams?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Sweetness. The return rate is 0.0%.
- When does demand for violet creams peak?
- Demand peaks in Nov–Dec; the busiest month runs 9.4× the quietest.
- What does it cost to enter the violet creams niche?
- Listings span £3.76–£56.69; the average listing price is £16.55 (sweet spot $15–$100). The average incumbent carries 137 reviews — the moat a new listing must climb.