How competitive is the Violet Creams niche on Amazon United Kingdom?

10 brands and 31 sellers compete in Violet Creams on Amazon United Kingdom. The top 5 Violet Creams products take 64% of clicks and its top 5 brands hold 83% of demand.

What do buyers complain about in Violet Creams?

Violet Creams buyers on Amazon United Kingdom complain most about Value For Money, Advertised Vs Actual Product, Sweetness, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Violet Creams niche?

Violet Creams sells for £16.55 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £3.76–£56.69. The average incumbent carries 137 reviews — the moat a new listing must climb.

Violet Creams

soft demand (-48.1% this quarter) — Violet Creams doesn't clear our bar today.

Signals Low Review Barrier

Flapen Score

Skip it

This niche Category average

Is Violet Creams profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Violet Creams is a £26K/yr Amazon United Kingdom market (33K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Violet Creams: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -48.1% over the last 90 days and 4.9% of searches end in a purchase.

£26K

revenue / yr

Units sold / yr4K

Search volume / yr-48.1%33K

Conversion rate4.9%

Avg price£16.55

Who owns the niche?

The top 5 brands hold 83% of demand, so 17% of the market is open.

17%

open market share

Brands · sellers10 · 31

Top-5 product click share64%

Open market17%

Avg brand age61 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 20 products

Top Violet Creams products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Birsppy Whitakers Rose & Violet Dark Chocolate Creams - 200g - Vegan - Gluten Free - Vegetarian Chocolate Gift Box

Price: £8.25
Rating: 4.5/5
Reviews: 121
Age: 5y ago

Friars Handmade Chocolate Rose & Violet Creams Soft Fondant 16 Box

Price: £18.99
Rating: 4.4/5
Reviews: 228
Age: 12y ago

Whitakers Rose & Violets Creams 200g Vegan and Fairtrade

Price: £8.49
Rating: 4.2/5
Reviews: 63
Age: 5y ago

Rose and Violet Creams 310g

Price: £37.09
Rating: 4.5/5
Reviews: 26
Age: 4y ago

Rose and Violet Creams Dark Chocolate 200g

Price: £25.43
Rating: 4.2/5
Reviews: 23
Age: 2y ago

Newest

by launch date

Rose & Violet Creams 200g (2 Packs) - Dark Chocolate with Rose & Violet Fondant Centres

Price: £18.73
Rating: 5.0/5
Reviews: 1
Age: 2mo ago

Fakhri Dark Chocolate Fondant Violet Cremes 90g Luxury Floral Fondant Centres Coated in Rich Dark Chocolate for Premium Gifting & Indulgent Treats

Price: £9.57
Rating: 5.0/5
Reviews: 2
Age: 7mo ago

Rose & Violet Creams Infusion 15 Silky Bags

Price: £12.00
Rating: 0.0/5
Reviews: 0
Age: 11mo ago

Whiitakkers Assorted Creams Variety of Flavours Chocolate Selection (2 x Boxes Rose & Violet Creams 200g)

Price: £20.91
Rating: 0.0/5
Reviews: 0
Age: 1y ago

Handmade Dark Belgian Chocolate Rose And Violet Creams Soft Fondant Filling 160g 12 Per Box Soft Fondant Filling Natural Flower Oils 160g Luxury Artisan Gift

Price: £13.33
Rating: 3.7/5
Reviews: 9
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

10 falling

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

12%

Whitakers Chocolates30%
Friars23%
Charbonnel et Walker14%
BEECH'S9%
Houseofchocolate8%
Generic5%
Open — no brand owns it (4 brands, 12%)

Violet Creams demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume33KCVR4.9%Products20Brands10Top 5 Brands83%OOS Rate33.3%Rating4.4★Reviews137Avg BSR#1,046

Peak months: Nov, Dec · busiest ÷ quietest = 9.4×

Top Violet Creams search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

rose and violet creams14K/yr -57.3%8.2% conv.
rose and violet creams chocolates8K/yr -55.6%10.9% conv.
beeches chocolate9K/yr -33.0%3.9% conv.
beech2K/yr +5.0%0.0% conv.

What reviews say buyers love and hate about Violet Creams

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

Taste-Overall46%

“Delicious chocolate”

Quality-Overall12%

“Good quality chocolate, tastes lovely”

Vegan/Organic9%

“Lovely treat for that special Vegan person in your life”

Gifting Purpose8%

“Ideal gift”

Sweetness6%

“Great item for chocolate cream lovers”

What buyers complain about

86% of reviews

Value For Money38%

“Expensive”

Advertised Vs Actual Product11%

“I am sure they are not supposed to look like this”

Sweetness11%

“Not worth money 9 chocolates in box £1:10 per sweet”

Quality-Overall10%

“I was disopointed in the quality of the chocolate creams”

Size-Overall10%

“Small”

Common Violet Creams questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Violet Creams 44/100 on Amazon United Kingdom — Skip it. The niche generates £26K/yr across 20 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -48.1% over the last 90 days.