Vinyl Floor Cleaner
FailThe top 5 brands take 100% of clicks, so Vinyl Floor Cleaner is a Fail.
- Flapen Score
- 47 / 100Top 44% of 2,976 Grocery niches · +1 vs the category median of 4647
- Market size
- £206K/yr120K searches / yr
- 90-day growth
- -1.6%search demand this quarter
- Competition
- 71%top-5 click share · 5 brands · 67 sellers
Flapen Score
Vinyl Floor Cleaner against its category
The dotted line is the Grocery average. Past it, Vinyl Floor Cleaner is stronger. Inside it, weaker.
Market
The Vinyl Floor Cleaner market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Vinyl Floor Cleaner 120K times last year and spent an estimated £206K. All 5 brands take every click. Flapen scores it 47 out of 100, a Fail.
01 · Demand
11.2% of searches ended in a purchase last week.
Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £206K a year.
- Searches, last 12 months
- 120K
- Growth, 90 days vs prior 90
- -1.6%
- Conversion, latest week
- 11.2%
- Market size, estimated
- £206Ka year
- Peak month
- November1.5× the quietest month
- Top search term
- lvt floor cleaner29K searches a year
02 · Price
A sale here is worth £15.29.
Listings sell for £15.29 on average, from £2.52 to £35.43. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £15.29 that is £8K to £11K a year per listing.
- Average price
- £15.29inside the $15 to $100 sweet spot
- Price range
- £2.52–£35.43
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £8K–£11K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #56 within Cleaning Tools. It carries 1,925 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #56in Cleaning Tools
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,925per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Vinyl Floor Cleaner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bona Hard-Surface Floor Cleaner Liquid - for Stone Tile Laminate LVT Marble - 4 Litre Refill
- Price
- £19.50
- Rating
- 4.6/5
- Reviews
- 2,659
- Age
- 14y ago

Bona Wood Floor Cleaner Liquid Residue Free Streak Free Suitable for Hardwood Solid Wood and Engineered Wood Floors 4 Litre
- Price
- £17.35
- Rating
- 4.6/5
- Reviews
- 3,995
- Age
- 15y ago

Bona Hard Surface Floor Cleaner Liquid for Stone Tile Laminate LVT Floors 1 Litre Spray Bottle
- Price
- £8.14
- Rating
- 4.4/5
- Reviews
- 1,123
- Age
- 15y ago

HG Vinyl Floor Cleaner & Shine Restorer | Cleans LVT & Lino | 1L
- Price
- £6.10
- Rating
- 4.2/5
- Reviews
- 1,218
- Age
- 19y ago

Jaxons Clean Easy Clean LVT Floor Cleaner 750ml High-Coverage (1000m/Ltr)
- Price
- £12.54
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 1y ago
Trending
90-day click momentum
Bona Hard Surface Floor Cleaner Liquid for Stone Tile Laminate LVT Floors 1 Litre Spray Bottle
- Price
- £8.14
- Rating
- 4.4/5
- Reviews
- 1,123
- Age
- 15y ago

Method Floor Cleaner Wild Rhubarb 739 ml
- Price
- £2.52
- Rating
- 4.7/5
- Reviews
- 13,760
- Age
- 7y ago

Bona Hard-Surface Floor Cleaner for Mopping Robots and Vacuums Concentrate Quick-drying and Streak-free Lemon Mint - 1.1L
- Price
- £14.49
- Rating
- 4.6/5
- Reviews
- 191
- Age
- 1y ago

Bona Spray Mop Premium for Hard-Surface Floors - Incl. 1x Prefilled Refillable 850ml Cartridge & 2x Reuseable Microfibre Mop Pads Blue
- Price
- £35.11
- Rating
- 4.3/5
- Reviews
- 1,634
- Age
- 5y ago

Karndean Cleaner 750ml
- Price
- £9.42
- Rating
- 4.5/5
- Reviews
- 959
- Age
- 13y ago
Newest
by launch date
Jaxons Clean Easy Clean LVT Floor Cleaner 750ml High-Coverage (1000m/Ltr)
- Price
- £12.54
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 1y ago

Bona Spray Mop Air Kit for Wood Floors Blue
- Price
- £26.35
- Rating
- 4.3/5
- Reviews
- 167
- Age
- 1y ago

Bona Hard-Surface Floor Cleaner for Mopping Robots and Vacuums Concentrate Quick-drying and Streak-free Lemon Mint - 1.1L
- Price
- £14.49
- Rating
- 4.6/5
- Reviews
- 191
- Age
- 1y ago

Bona Premium Spray Mop Cartridge Hard Surface Floor Cleaner for Stone Tile Laminate LVT Floors 850ml
- Price
- £10.78
- Rating
- 4.5/5
- Reviews
- 230
- Age
- 5y ago

Bona Premium Spray Mop Cartridge Wood Floor Cleaner for Varnished or Hard Waxed Wood Floors 850ml
- Price
- £11.68
- Rating
- 4.6/5
- Reviews
- 266
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
67
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
0%
- Bona81%
- HG9%
- Jaxons Clean6%
- Karndean Clean2%
- Method2%
Demand
Vinyl Floor Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Vinyl Floor Cleaner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lvt floor cleaner29K/yr
- bona hard surface floor cleaner17K/yr
- bona floor cleaner35K/yr
- bona28K/yr
- bono floor cleaners5K/yr
- bona laminate floor cleaner4K/yr
- lvt cleaner3K/yr
Reviews and returns
What reviews say buyers love and hate about Vinyl Floor Cleaner
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
A touch expensive
bit pricey
Expensive
would like a little more cleaning power from the product
doesn't clean anything
not full area cleaned
It broke after 3rd usage it was returned immediately
Crap product wouldn't work after 5 weeks of use, don't buy
Stopped working after three months
Rubbish quality product
Over engineered without the quality to back it up
I'm slightly disappointed as the first one was a really good quality product
the cleaner doesnt have a strong smell
it no longer seems to have any smell — almost like water
streak free not much off an aroma though
Love
Cleans well
At last a superb clean
Good cleaning
Fantastic smell
Pleasant, subtle scent
Great product amazing fresh fragrance
Excellent product
Good quality
Overall, Im very happy with it and would recommend it
value for money
Great value for money
Not expensive
Easy to use
The bottle is easy to use
So easy to use - dont need to water down just squirt and go
Return
0.2% Return rate 20% Fixable by listing
the spray is faulty
suddenly the spray option doesnt work as usual
The spray has stopped working
Doesnt work
Still not working
this didnt work at all
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vinyl Floor Cleaner questions
Answered from the same tracked data.









