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Villa Maria Sauvignon Blanc

Fail

The top 5 products take 94% of clicks, so Villa Maria Sauvignon Blanc is a Fail.

Flapen Score
42
42 / 100
Ranks 2,003 of 2,976 Grocery niches · −4 vs the category median of 46
Market size
£71K/yr29K searches / yr
90-day growth
-4.0%search demand this quarter
Competition
94%top-5 click share · 6 brands · 20 sellers

Flapen Score

Villa Maria Sauvignon Blanc against its category

The dotted line is the Grocery average. Past it, Villa Maria Sauvignon Blanc is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Villa Maria Sauvignon Blanc market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Villa Maria Sauvignon Blanc 29K times last year and spent an estimated £71K. The top 5 brands take 98% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

9.9% of searches ended in a purchase last week.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
-4.0%
Conversion, latest week
9.9%
Market size, estimated
£71Ka year
Peak month
December2.7× the quietest month
Top search term
villa maria sauvignon blanc22K searches a year

02 · Price

A sale here is worth £24.75.

Listings sell for £24.75 on average, from £6.37 to £54.01. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £24.75 that is £6K to £12K a year per listing.

Average price
£24.75inside the $15 to $100 sweet spot
Price range
£6.37–£54.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
£6K–£12K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

25% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #75 within Beer, Wine & Spirits. It carries 175 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
88%
Out of stock, average day
7.7%
Average rank
#75in Beer, Wine & Spirits
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
175per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top Villa Maria Sauvignon Blanc products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

£0£7K£14K£21K£28K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

20

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Villa Maria52%
  • PLANETE DRINKS SPECIALISTE DES BOISSONS DU MONDE34%
  • Bellevue Wines7%
  • Brancott Estate3%
  • Blue Tree2%
  • Squealing Pig2%

Demand

Villa Maria Sauvignon Blanc search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Reviews and returns

What reviews say buyers love and hate about Villa Maria Sauvignon Blanc

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sour50%−0.22

One of my favourite wines however there was a lot of acidity in this bttle making it very undrinkable

Salt Content25%−0.09

salty

A little too salty for my taste

Love

Alcohol Flavor50%+1.88

Nice wine

Quality wine

Quality-Overall25%+3.02

Good quality white wine for the price

FAQ

Common Villa Maria Sauvignon Blanc questions

Answered from the same tracked data.