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Vegetable Brush

Fail

Prices span $2.69–$10.27, mostly outside the sweet spot, so Vegetable Brush is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£53K/yr69K searches / yr
90-day growth
-5.9%search demand this quarter
Competition
69%top-5 click share · 13 brands · 55 sellers

Flapen Score

Vegetable Brush against its category

The dotted line is the Grocery average. Past it, Vegetable Brush is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vegetable Brush market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vegetable Brush 69K times last year and spent an estimated £53K. The top 5 brands take 69% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

12.6% of searches ended in a purchase last week.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-5.9%
Conversion, latest week
12.6%
Market size, estimated
£53Ka year
Peak month
January1.3× the quietest month
Top search term
vegetable brush28K searches a year

02 · Price

A sale here is worth £6.12.

Listings sell for £6.12 on average, from £2.69 to £10.27. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £6.12 that is £2K to £3K a year per listing.

Average price
£6.12under the $15 to $100 sweet spot
Price range
£2.69–£10.27
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

53% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #32 within Cleaning Tools. It carries 2,177 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
93%
Out of stock, average day
3.4%
Average rank
#32in Cleaning Tools
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,177per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Vegetable Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£11K£16K£21K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

13 falling

Sellers

55

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

22%

  • OXO26%
  • Joie18%
  • Newman and Cole9%
  • Eddingtons8%
  • Chef Aid8%
  • Aodaer8%

Demand

Vegetable Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KBlack Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Vegetable Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vegetable brush28K/yr
  • potato scrubber10K/yr
  • vegetable brush scrubber for food8K/yr
  • vegetable scrubbing brush6K/yr
  • potato brush6K/yr
  • vegetable scrubber5K/yr
  • potato brush scrubber3K/yr
  • potato scrubber brush3K/yr

Reviews and returns

What reviews say buyers love and hate about Vegetable Brush

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall29%−0.06

Not very good over rated

not good quality

Value For Money14%−0.08

Slightly expensive for a potato 🥔 scrubber

Waste of money

Advertised Vs Actual Product14%−0.10

This product has plastic bristles which is not advertised

Durability7%−0.05

Wood cracks after just 2 uses

Size-Overall7%−0.04

Very Small

it is very small

Love

Ease Of Cleaning27%+2.62

Good for scrubbing potatoes

it cleans fast

A good little scrubber

Value For Money14%−0.08

Reasonable product for the price

Great for the money

Value for money

Quality-Overall12%−0.06

A quality item that hopefully will last a long time

no complaints at all

Good quality

Ease Of Use9%+0.51

it's easy to use

Easy to handle at a very good price

Useful kitchen gadget

Size-Overall6%−0.04

Fit

Fits In hand nicely has a softer area

Convenient size

Return

0.2% Return rate 13% Fixable by listing

Quality-Overall22%▆▁▁█▁▆

Not very good over rated

not good quality

Smell11%▁▁▁█▁▁
Defective Material/Parts11%██▁▁▁▁
Wood Quality6%▁▁▁▁▁█
Hard Feel6%▁█▁▁▁▁

FAQ

Common Vegetable Brush questions

Answered from the same tracked data.