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Vegan Biscuits

Vegan Biscuits shows low returns (0.0%), but a small market ($73K/yr) keeps it on the watch list.

Flapen Score

53
Worth a look
Market size 18Growth 18Conversion 55Competition 69Returns 100Price range 50Avg price 53Brand share 52Review moat 85Quality gap 72
This niche Category average

Is Vegan Biscuits profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Vegan Biscuits is a £73K/yr Amazon United Kingdom market (127K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 53/100.

Vegan Biscuits: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -13.9% over the last 90 days and 4.6% of searches end in a purchase.

£73K

revenue / yr

Units sold / yr8K
Search volume / yr-13.9%127K
Conversion rate4.6%
Avg price£12.38

Who owns the niche?

The top 5 brands hold 74% of demand, so 26% of the market is open.

26%

open market share

Brands · sellers17 · 55
Top-5 product click share44%
Open market26%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 34 products

Sponsored placement24%
New entrants (1y)2· 0 succeeded
Avg rating4.3★
Avg reviews292

Top Vegan Biscuits products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£6K£9K£12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

55

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

44%

Top 20: 85%

Open market

22%

  • Rhythm 10844%
  • Generic10%
  • PVL Trade10%
  • Kookie Cat5%
  • Zamfoods4%
  • Free From Direct4%

Vegan Biscuits demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume127KCVR4.6%Products34Brands17Top 5 Brands74%OOS Rate13.6%Rating4.3★Reviews292Avg BSR#353
6K4KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Top Vegan Biscuits search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • rhythm 10851K/yr
  • vegan biscuits43K/yr
  • vegan cookies17K/yr
  • dairy free biscuits7K/yr
  • rhythm4K/yr
  • vegan biscuits gift box6K/yr

What reviews say buyers love and hate about Vegan Biscuits

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Taste-Overall31%

These cookies are utterly delicious

Baking15%

beautifully soft baked without tasting raw

Vegan/Organic10%

Great vegan cookies

Flavor6%

Flavour good

Sweetness4%

They have a sweet flavour and good crispness

What buyers complain about

66% of reviews
Value For Money18%

A bit pricey

Taste-Overall16%

Weird aftertaste

Size-Overall8%

Very small

Moist/Dry7%

The coconut wasnt moist at all

Powdered/Crumbled5%

Disgusting, its like dust mud powder

Common Vegan Biscuits questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Vegan Biscuits 53/100 on Amazon United Kingdom — Worth a look. The niche generates £73K/yr across 34 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -13.9% over the last 90 days.
Search demand for Vegan Biscuits on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 2.9× the quietest.