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Van Holten Pickle

prices mostly outside the sweet spot ($1.44–$15.41) — Van Holten Pickle doesn't clear our bar today.

Flapen Score

41
Skip it
Market size 9Growth 19Conversion 57Competition 35Returns 100Price range 3Avg price 23Brand share 11Review moat 88Quality gap 91
This niche Category average

Is Van Holten Pickle profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Van Holten Pickle is a £38K/yr Amazon United Kingdom market (94K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 41/100.

Van Holten Pickle: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.6% over the last 90 days and 4.9% of searches end in a purchase.

£38K

revenue / yr

Units sold / yr5K
Search volume / yr-11.6%94K
Conversion rate4.9%
Avg price£8.22

Who owns the niche?

The top 5 brands hold 96% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers7 · 15
Top-5 product click share64%
Open market5%
Avg brand age55 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 17 products

Sponsored placement24%
New entrants (1y)1· 0 succeeded
Avg rating4.1★
Avg reviews235

Top Van Holten Pickle products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£8K£11K£15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 flat

Sellers

15

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

2%

  • Van Holten's Pickles40%
  • Bug's Pantry32%
  • Liquorice11%
  • Generic6%
  • Tubbees Slushees6%
  • Giftoluxe3%
  • Open — no brand owns it (1 brand, 2%)

Van Holten Pickle demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume94KCVR4.9%Products17Brands7Top 5 Brands96%OOS Rate14.2%Rating4.1★Reviews235Avg BSR#146
13K8KHoliday '24Spike '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.5×

Top Van Holten Pickle search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • van holten pickle33K/yr
  • pickle in a pouch25K/yr
  • pickles in a pouch8K/yr
  • giant pickle5K/yr
  • van holtens pickles5K/yr
  • sour pickle5K/yr
  • american pickles4K/yr
  • spicy pickles3K/yr
  • hot pickle3K/yr
  • american pickle1K/yr

What reviews say buyers love and hate about Van Holten Pickle

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Taste-Overall29%

Taste delicious and the juice is very strong

Quality-Overall27%

Other than that no complaints

Flavor11%

I am not sure what more there is to say, the flavours are distinctive and strong, so frankly there is nothing to complain about

Salt Content9%

Delicious, very tasty and salty

Crispiness7%

These snacks are crunchy

What buyers complain about

91% of reviews
Taste-Overall63%

Did not like the taste

Smell6%

This smelled like dirty water

Value For Money6%

Not worth it

Salt Content6%

The others taste salty and bitter

Flavor4%

Awful flavour

Common Van Holten Pickle questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Van Holten Pickle 41/100 on Amazon United Kingdom — Skip it. The niche generates £38K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -11.6% over the last 90 days.
Search demand for Van Holten Pickle on Amazon United Kingdom peaks in Jan–Nov–Dec, where the busiest month runs 3.5× the quietest.