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Upholstery Cleaner Solution

Fail

Prices span $1.90–$15.14, mostly outside the sweet spot, so Upholstery Cleaner Solution is a Fail.

Flapen Score
47
47 / 100
Top 44% of 2,976 Grocery niches · +1 vs the category median of 46
Market size
£147K/yr129K searches / yr
90-day growth
-3.5%search demand this quarter
Competition
47%top-5 click share · 12 brands · 182 sellers

Flapen Score

Upholstery Cleaner Solution against its category

The dotted line is the Grocery average. Past it, Upholstery Cleaner Solution is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Upholstery Cleaner Solution market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Upholstery Cleaner Solution 129K times last year and spent an estimated £147K. The top 5 brands take 90% of clicks. Demand peaks in Jun–Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £147K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
-3.5%
Conversion, latest week
13.4%
Market size, estimated
£147Ka year
Peak month
July1.7× the quietest month
Top search term
1001 carpet cleaner33K searches a year

02 · Price

A sale here is worth £8.49.

Listings sell for £8.49 on average, from £1.90 to £15.14. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £8.49 that is £2K to £4K a year per listing.

Average price
£8.49under the $15 to $100 sweet spot
Price range
£1.90–£15.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #28 within Household Cleaners. It carries 4,267 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
82%
Out of stock, average day
10.5%
Average rank
#28in Household Cleaners
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,267per listing
Listings tracked
33

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
59 months

Products

Top Upholstery Cleaner Solution products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£24K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

182

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

47%

Top 20: 87%

Open market

8%

  • 100145%
  • Vax24%
  • Dirtbusters17%
  • Pro-Kleen2%
  • Dr. Beckmann2%
  • Rug Doctor2%
  • Open — no brand owns it (6 brands, 8%)

Demand

Upholstery Cleaner Solution search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul · busiest ÷ quietest = 1.7×

Search terms

Top Upholstery Cleaner Solution search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 1001 carpet cleaner33K/yr
  • upholstery cleaner solution23K/yr
  • spot cleaner solution18K/yr
  • sofa cleaner solution12K/yr
  • 10019K/yr
  • 1001 carpet shampoo9K/yr
  • spot wash solution5K/yr
  • upholstery cleaning solution6K/yr
  • upholstery shampoo5K/yr
  • sofa shampoo3K/yr

Reviews and returns

What reviews say buyers love and hate about Upholstery Cleaner Solution

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Smell”
23%of negative reviews mention “Smell”
0.2%of orders come back
“smells very artificial”
A buyer, on “Smell”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Upholstery Cleaner Solution questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data