Unscented Laundry Detergent

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months

159K

Growth, 90 days vs prior 90

-7.4%

Conversion, latest week

11.2%

Market size, estimated

£136Ka year

Top search term

ecover zero42K searches a year

Listings sell for £7.63 on average, from £2.16 to £20.33. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At £7.63 that is £15K to £19K a year per listing.

Average price

£7.63under the $15 to $100 sweet spot

Price range

£2.16–£20.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

2,000–2,500

Revenue per listing a year

£15K–£19K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #143 within Laundry. It carries 694 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#143in Laundry

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

694per listing

Listings tracked

10

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

55 months