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Udon Noodles

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -20.2% this quarter, so Udon Noodles is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£77K/yr83K searches / yr
90-day growth
-20.2%search demand this quarter
Competition
51%top-5 click share · 16 brands · 50 sellers

Flapen Score

Udon Noodles against its category

The dotted line is the Grocery average. Past it, Udon Noodles is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Udon Noodles market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Udon Noodles 83K times last year and spent an estimated £77K. The top 5 brands take 61% of clicks. Demand peaks in Jan–Nov. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 11.1% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
-20.2%
Conversion, latest week
11.1%
Market size, estimated
£77Ka year
Peak month
January1.7× the quietest month
Top search term
udon noodles48K searches a year

02 · Price

A sale here is worth £8.32.

Listings sell for £8.32 on average, from £0.70 to £24.32. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £8.32 that is £2K to £4K a year per listing.

Average price
£8.32under the $15 to $100 sweet spot
Price range
£0.70–£24.32
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #47 within Instant Meals & Sides. It carries 267 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
93%
Out of stock, average day
4.6%
Average rank
#47in Instant Meals & Sides
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
267per listing
Listings tracked
28

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Udon Noodles products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 flat

Sellers

50

Est. top-5 brand share

61%

Top 20: 100%

Est. top-5 click share

51%

Top 20: 93%

Open market

30%

  • Sun Hee16%
  • Seven Moons14%
  • Amoy11%
  • Morrisons11%
  • Yutaka10%
  • Samlip9%

Demand

Udon Noodles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov · busiest ÷ quietest = 1.7×

Search terms

Top Udon Noodles search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • udon noodles48K/yr
  • udon28K/yr
  • thick noodles3K/yr
  • udon noodles multipack3K/yr

Reviews and returns

What reviews say buyers love and hate about Udon Noodles

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Taste-Overall”
20%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“making it neither pleasing to look at or to eat”
A buyer, on “Taste-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Udon Noodles questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data