How competitive is the Twizzlers Strawberry Twists niche on Amazon United Kingdom?

5 brands and 32 sellers compete in Twizzlers Strawberry Twists on Amazon United Kingdom. The top 5 Twizzlers Strawberry Twists products take 95% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Twizzlers Strawberry Twists?

Twizzlers Strawberry Twists buyers on Amazon United Kingdom complain most about Taste-Overall, Value For Money, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Twizzlers Strawberry Twists niche?

Twizzlers Strawberry Twists sells for £13.10 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £5.82–£20.80. The average incumbent carries 236 reviews — the moat a new listing must climb.

Twizzlers Strawberry Twists

brand-locked demand (top 5 brands take 100% of clicks) — Twizzlers Strawberry Twists doesn't clear our bar today.

Signals Low Review Barrier

Flapen Score

Skip it

This niche Category average

Is Twizzlers Strawberry Twists profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Twizzlers Strawberry Twists is a £72K/yr Amazon United Kingdom market (96K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.

Twizzlers Strawberry Twists: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -12.0% over the last 90 days and 5.8% of searches end in a purchase.

£72K

revenue / yr

Units sold / yr5K

Search volume / yr-12.0%96K

Conversion rate5.8%

Avg price£13.10

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 32

Top-5 product click share95%

Open market0%

Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 7 products

Top Twizzlers Strawberry Twists products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Twizzlers Cherry 396g Pull n Peel Cherry Twizzlers

Price: £8.86
Rating: 4.4/5
Reviews: 381
Age: 13y ago

Twîzzlèrs Strawberry Twists Licorice Style Low Fat Candy Tub I 5lb (2.2kg) I US Import

Price: £20.80
Rating: 4.4/5
Reviews: 24
Age: 6mo ago

Twizzlers Pull n Peel Cherry flavoured American Candy 119g Bag

Price: £6.26
Rating: 4.1/5
Reviews: 65
Age: 7y ago

Twizzlers Cherry Pull-n-Peel Snack 6.1 Oz (172g)

Price: £5.82
Rating: 4.1/5
Reviews: 684
Age: 12y ago

Red Vines Licorice Soft SND Chewy Twists Jar - 1.6kg

Price: £16.47
Rating: 4.0/5
Reviews: 446
Age: 5y ago

Newest

by launch date

Twîzzlèrs Strawberry Twists Licorice Style Low Fat Candy Tub I 5lb (2.2kg) I US Import

Price: £20.80
Rating: 4.4/5
Reviews: 24
Age: 6mo ago

Red Vines Licorice Soft SND Chewy Twists Jar - 1.6kg

Price: £18.47
Rating: 4.9/5
Reviews: 18
Age: 2y ago

Red Vines Licorice Soft SND Chewy Twists Jar - 1.6kg

Price: £16.47
Rating: 4.0/5
Reviews: 446
Age: 5y ago

Twizzlers Pull n Peel Cherry flavoured American Candy 119g Bag

Price: £6.26
Rating: 4.1/5
Reviews: 65
Age: 7y ago

Twizzlers Cherry Pull-n-Peel Snack 6.1 Oz (172g)

Price: £5.82
Rating: 4.1/5
Reviews: 684
Age: 12y ago

Competition: brands, sellers & click share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

Twizzlers39%
Hershey's31%
The American Store22%
Red Vine7%
AHG Investment2%
Open — no brand owns it (0%)

Twizzlers Strawberry Twists demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume96KCVR5.8%Products7Brands5Top 5 Brands100%OOS Rate4.5%Rating4.3★Reviews236Avg BSR#0

Peak months: Dec · busiest ÷ quietest = 2.1×

What reviews say buyers love and hate about Twizzlers Strawberry Twists

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews

Taste-Overall40%

“These taste amazing USA candy”

Value For Money20%

“Value for money”

Gifting Purpose10%

“Fantastic product for a birthday treat”

Size-Overall10%

“Good price and size”

Sweetness5%

“Sweet”

What buyers complain about

94% of reviews

Taste-Overall52%

“not how they should taste”

Value For Money9%

“I'm going to eat them though because it cost too much to throw away”

Quality-Overall6%

“poor quality”

Artificial Sweeteners6%

“the sweets themselves were absolutely vile”

Sweetness6%

“Too yummy”

Common Twizzlers Strawberry Twists questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Twizzlers Strawberry Twists 39/100 on Amazon United Kingdom — Skip it. The niche generates £72K/yr across 7 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -12.0% over the last 90 days.