Skip to content

Turmeric Tea

Fail

Demand is soft, at -34.6% this quarter, so Turmeric Tea is a Fail.

Flapen Score
40
40 / 100
Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 46
Market size
£76K/yr71K searches / yr
90-day growth
-34.6%search demand this quarter
Competition
70%top-5 click share · 12 brands · 26 sellers

Flapen Score

Turmeric Tea against its category

The dotted line is the Grocery average. Past it, Turmeric Tea is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Turmeric Tea market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Turmeric Tea 71K times last year and spent an estimated £76K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Feb. Flapen scores it 40 out of 100, a Fail.

01 · Demand

12.2% of searches ended in a purchase last week.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -34.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £76K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
-34.6%
Conversion, latest week
12.2%
Market size, estimated
£76Ka year
Peak month
February2.4× the quietest month
Top search term
turmeric tea22K searches a year

02 · Price

A sale here is worth £8.72.

Listings sell for £8.72 on average, from £2.16 to £16.90. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £8.72 that is £4K to £7K a year per listing.

Average price
£8.72under the $15 to $100 sweet spot
Price range
£2.16–£16.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£4K–£7K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #141 within Tea. It carries 2,081 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
4.3%
Average rank
#141in Tea
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,081per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Turmeric Tea products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

£0£8K£15K£23K£30K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

26

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

21%

  • Clipper Natural, Fair & Delicious37%
  • HANDPICK10%
  • VAHDAM9%
  • ULTHMOK8%
  • Good Earth Tea Co.8%
  • Twinings8%

Demand

Turmeric Tea search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 2.4×

Search terms

Top Turmeric Tea search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turmeric tea22K/yr
  • turmeric tea bags14K/yr
  • ginger and turmeric tea11K/yr
  • turmeric and ginger tea6K/yr
  • tumeric tea6K/yr
  • anti inflammatory tea3K/yr
  • ginger turmeric tea4K/yr
  • turmeric ginger tea3K/yr
  • turmeric tea bags for inflammation2K/yr

Reviews and returns

What reviews say buyers love and hate about Turmeric Tea

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall10%−0.03

Very large bag

Very small

The tablets are small

Taste-Overall9%+0.66

Absolutely tasteless

Doesnt taste the same

Horrible taste

Ingredients-Overall6%−0.04

Insufficient Curcumin/Tumeric

I am slightly confused about the exact ingredients in these

when tested there was nowhere near the correct ingredients

Flavor5%

Disappointing flavour

The flavour is limited

Its a very inoffensive tea due to its milder flavour

Strength5%−0.03

Weak

The bags are super weak

OK, don't seem as strong as other brands though

Love

Taste-Overall18%+0.66

Great tea

Lovely tasting tea

Good taste

Value For Money12%+0.64

Happy with price

Good value for money

Amazing value

Quality-Overall12%+0.84

Good quality tea

Amazing quality

The tea bags are good quality

Ease Of Chewing/Swallowing7%

The capsules are easy to take

Easy to Swallow

Yes feeling a bit better been on them 2 months easy to swallow very small tab good

Flavor7%

Nice ginger flavour

Great flavour

Fresh flavour

Return

0.0% Return rate 0% Fixable by listing

Dosage100%▁▁▁▁█▁

taking double the dose I've not had any benefit whatsoever

your body will not absorb the amount you think it is in the daily dose

High dosage may not suit every person

FAQ

Common Turmeric Tea questions

Answered from the same tracked data.