Turkish Delight
MaybeReturns run at only 0.0% of orders. But demand is soft, at -18.5% this quarter, so Turkish Delight is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 2,976 Grocery niches · +9 vs the category median of 4655
- Market size
- £477K/yr639K searches / yr
- 90-day growth
- -18.5%search demand this quarter
- Competition
- 44%top-5 click share · 15 brands · 31 sellers
Flapen Score
Turkish Delight against its category
The dotted line is the Grocery average. Past it, Turkish Delight is stronger. Inside it, weaker.
Market
The Turkish Delight market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Turkish Delight 639K times last year and spent an estimated £477K. The top 5 brands take 78% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
8.6% of searches ended in a purchase last week.
Shoppers searched for this 639K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £477K a year.
- Searches, last 12 months
- 639K
- Growth, 90 days vs prior 90
- -18.5%
- Conversion, latest week
- 8.6%
- Market size, estimated
- £477Ka year
- Peak month
- December7.6× the quietest month
- Top search term
- turkish delight519K searches a year
02 · Price
A sale here is worth £8.73.
Listings sell for £8.73 on average, from £1.39 to £18.99. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At £8.73 that is £9K to £11K a year per listing.
- Average price
- £8.73under the $15 to $100 sweet spot
- Price range
- £1.39–£18.99
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £9K–£11K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #126 within Chocolate Candy. It carries 1,738 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 92%
- Out of stock, average day
- 7.5%
- Average rank
- #126in Chocolate Candy
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,738per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Turkish Delight products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Frys Turkish Delight Classic Rose-Flavoured Chocolate Treats with Soft Jelly Centre Perfect Snack or Dessert 3 x 51 g (Pack of 1)
- Price
- £1.43
- Rating
- 4.8/5
- Reviews
- 1,234
- Age
- 15y ago

Cerez Pazari Turkish Delight with Strawberry Peach Melon Tangerine Blackberry Flavours 230g Gourmet Small Size Snacks Gift Box No Nuts Sweet Traditional Vegan Soft Candy Dessert
- Price
- £5.85
- Rating
- 4.4/5
- Reviews
- 10,611
- Age
- 6y ago

Frys Turkish Delight Gift Box - x5 Frys Turkish Delights 51g Bars Bundled With Frys Mini Turkish Delight Bars 105g - Turkish Delight Chocolate Gift - Letterbox Gift Friendly
- Price
- £8.39
- Rating
- 4.7/5
- Reviews
- 439
- Age
- 2y ago

Cerez Pazari Turkish Delight Candy Gift Basket 725g Gourmet Lokum Dessert Corporate Christmas Thanksgiving Halloween Food Gifts in Elegant Tin Box with 6 Unique Flavors -No Nuts
- Price
- £13.91
- Rating
- 4.5/5
- Reviews
- 2,997
- Age
- 5y ago

Birthday Chocolate Gifts Turkish Delight Gift Box Bundle With x5 Frys Turkish Delight Chocolate 51g Bars and Frys Turkish Delights Mini Bars 105g in Happy Birthday Chocolate Hamper
- Price
- £8.46
- Rating
- 4.7/5
- Reviews
- 134
- Age
- 1y ago
Trending
90-day click momentum
Truede Rose & Lemon Flavour Turkish Delight (300g) - Hand-Made Dusted Rose and Lemon Turkish Delight
- Price
- £5.54
- Rating
- 4.5/5
- Reviews
- 86
- Age
- 9y ago

Eastanbul Turkish Delight 600g Turkish Delights Candy 4 Flavors Pomegranate Orange Tart Cherry Lemon International Candy Lokum Plain Gluten Free Vegan Gift
- Price
- £8.29
- Rating
- 4.3/5
- Reviews
- 193
- Age
- 8mo ago

by Amazon Turkish Delight Milk Chocolate Bar 150g
- Price
- £1.88
- Rating
- 4.5/5
- Reviews
- 217
- Age
- 6mo ago

Yaqeen Turkish Delight Mix Box 5 different flavours Deluxe Sweets Oriental Gift Box Vanilla Mint Blackberry Pomegranate Cherry Coconut Gourmet Soft Candy Vegetarian Halal Gluten Free 450g
- Price
- £13.08
- Rating
- 3.6/5
- Reviews
- 50
- Age
- 2y ago

Frys Turkish Delight Classic Rose-Flavoured Chocolate Treats with Soft Jelly Centre Perfect Snack or Dessert 3 x 51 g (Pack of 1)
- Price
- £1.43
- Rating
- 4.8/5
- Reviews
- 1,234
- Age
- 15y ago
Newest
by launch date
by Amazon Turkish Delight Milk Chocolate Bar 150g
- Price
- £1.88
- Rating
- 4.5/5
- Reviews
- 217
- Age
- 6mo ago

Eastanbul Turkish Delight 600g Turkish Delights Candy 4 Flavors Pomegranate Orange Tart Cherry Lemon International Candy Lokum Plain Gluten Free Vegan Gift
- Price
- £8.29
- Rating
- 4.3/5
- Reviews
- 193
- Age
- 8mo ago

Walnut Tree Turkish Delight Selection 350g Authentic Sweets from Istanbul Handpacked in the UK Traditional Lokum Gift Box Premium Dessert Treat Luxury Present for All Occasions 350g
- Price
- £9.90
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 1y ago

Cerez Pazari Turkish Delight Candy Gift Basket 320g Luxury Lokum Dessert Gourmet Christmas Holiday Corporate Food Gifts in Elegant Tin Box With 5 Unique Flavors No Nuts
- Price
- £10.93
- Rating
- 4.4/5
- Reviews
- 647
- Age
- 1y ago

Birthday Chocolate Gifts Turkish Delight Gift Box Bundle With x5 Frys Turkish Delight Chocolate 51g Bars and Frys Turkish Delights Mini Bars 105g in Happy Birthday Chocolate Hamper
- Price
- £8.46
- Rating
- 4.7/5
- Reviews
- 134
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
31
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
44%
Top 20: 94%
Open market
18%
- Çerez Pazarı38%
- Fry's18%
- Windmill Gifts12%
- Persis5%
- SweetiePost5%
- Chateau de Mediterranean4%
Demand
Turkish Delight search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 7.6×
Search terms
Top Turkish Delight search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- turkish delight519K/yr
- turkish delight gift box92K/yr
- turkish delights16K/yr
- turkish sweets7K/yr
- vegan turkish delight4K/yr
Reviews and returns
What reviews say buyers love and hate about Turkish Delight
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not as nice tasting
not tasted personally
cheap tasting
Not worth the money
Bit expensive
Slightly over priced
Poor quality chocolate IMHO
Cheap quality
Poor quality
I'm also not a bug fan of the rose flavour
Flavours not exactly as described
They are like a mix of flavours - not unpleasant
This was a bigger bar than I was expecting
Small
The bars are smaller than they used to be in the past
Love
Absolutely delicious
This chocolate is absolutely delicious
This tastes absolutely incredible
Ideal gift
Great present
Great Gift idea
Beautiful quality
The overall product is great, really nice presentation tin and the texture and flavour is good
Good quality product with a Delicious taste
Good price
worth the money
Good value for money
The flavour selection is also nicely balanced
Nice flavour
Great new flavours highly recommend
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Turkish Delight questions
Answered from the same tracked data.









