Travel Washing Up Liquid
prices mostly outside the sweet spot ($1.13–$14.99) — Travel Washing Up Liquid doesn't clear our bar today.
Flapen Score
Is Travel Washing Up Liquid profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Travel Washing Up Liquid is a £300K/yr Amazon United Kingdom market (241K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 37/100.
Travel Washing Up Liquid: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -31.1% over the last 90 days and 17.9% of searches end in a purchase.
£300K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 10 products
Top Travel Washing Up Liquid products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Ecover Delicate Laundry Detergent Laundry Washing Liquid For Wool & Silk Waterlily & Honeydew 16 Washes 750ml
- Price
- £3.41
- Rating
- 4.7/5
- Reviews
- 3,542
- Age
- 11y ago
Woolite Laundry Detergent Liquid for Delicates Hand and Machine Wash 12 Washes 750ml
- Price
- £4.01
- Rating
- 4.7/5
- Reviews
- 2,133
- Age
- 10y ago
Stergene Gentle Care HANDWASH LIQUID | Fabric Care Detergent for Wool Silk & Delicate Clothes | Non-Bio Formula | Gentle Cleaning & Softness Protection | 500ml
- Price
- £2.56
- Rating
- 4.6/5
- Reviews
- 1,047
- Age
- 10y ago
Ecover Zero Wool & Silky Laundry Detergent Laundry Washing Liquid For Sensitive Skin Baby Laundry 1 x 22 Washes 1 x 1L
- Price
- £3.67
- Rating
- 4.6/5
- Reviews
- 2,760
- Age
- 7y ago
Woolite Laundry Detergent Liquid 750ml Pack of 4 For Delicates Hand & Machine Wash 48 Washes
- Price
- £14.99
- Rating
- 4.7/5
- Reviews
- 2,133
- Age
- 14y ago
Trending
90-day click momentum
Dr. Beckmann Travel Wash | Clean laundry ON THE GO | up to 20 washes | 100ml
- Price
- £1.13
- Rating
- 4.5/5
- Reviews
- 9,901
- Age
- 18y ago
Stergene Gentle Care HANDWASH LIQUID | Fabric Care Detergent for Wool Silk & Delicate Clothes | Non-Bio Formula | Gentle Cleaning & Softness Protection | 500ml
- Price
- £2.56
- Rating
- 4.6/5
- Reviews
- 1,047
- Age
- 10y ago
Woolite Laundry Detergent Liquid for Delicates Hand and Machine Wash 12 Washes 750ml
- Price
- £4.01
- Rating
- 4.7/5
- Reviews
- 2,133
- Age
- 10y ago
Ecover Delicate Laundry Detergent Laundry Washing Liquid For Wool & Silk Waterlily & Honeydew 16 Washes 750ml
- Price
- £3.41
- Rating
- 4.7/5
- Reviews
- 3,542
- Age
- 11y ago
Ecover Delicate Laundry Detergent Refill Laundry Washing Liquid Fresh Waterlily & Honeydew Scent 1 x 111 Washes 1 x 5L
- Price
- £13.58
- Rating
- 4.7/5
- Reviews
- 1,180
- Age
- 18y ago
Newest
by launch date
The Lab Co. Cashmere & Wool Laundry Detergent 500ml | Non Bio Laundry Wash for Cashmere Wool Merino & Mohair | Hand & Machine Wash Formula | Myrrh Cinnamon & Cedarwood Fragrance | Up to 32 Washes
- Price
- £12.41
- Rating
- 4.6/5
- Reviews
- 94
- Age
- 4y ago
The Lab Co. Cashmere & Wool Laundry Detergent 300ml | Non Bio Laundry Wash for Cashmere Wool Merino & Mohair | Hand & Machine Wash Formula | Myrrh Cinnamon & Cedarwood Fragrance | Up to 20 Washes
- Price
- £9.66
- Rating
- 4.3/5
- Reviews
- 295
- Age
- 5y ago
Ecover Zero Wool & Silky Laundry Detergent Laundry Washing Liquid For Sensitive Skin Baby Laundry 1 x 22 Washes 1 x 1L
- Price
- £3.67
- Rating
- 4.6/5
- Reviews
- 2,760
- Age
- 7y ago
Woolite Laundry Detergent Liquid for Delicates Hand and Machine Wash 12 Washes 750ml
- Price
- £4.01
- Rating
- 4.7/5
- Reviews
- 2,133
- Age
- 10y ago
Stergene Gentle Care HANDWASH LIQUID | Fabric Care Detergent for Wool Silk & Delicate Clothes | Non-Bio Formula | Gentle Cleaning & Softness Protection | 500ml
- Price
- £2.56
- Rating
- 4.6/5
- Reviews
- 1,047
- Age
- 10y ago
Competition: brands, sellers & click share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 flat
Sellers
53
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Woolite42%
- Ecover41%
- Stergene8%
- Dr. Beckmann5%
- The Lab Co.3%
- Liquiproof2%
- Open — no brand owns it (0%)
Travel Washing Up Liquid demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.7×
Top Travel Washing Up Liquid search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- woolite47K/yr
- wool detergent45K/yr
- hand wash detergent15K/yr
- handwash laundry detergent14K/yr
- wool wash28K/yr
- silk detergent10K/yr
- woolite laundry detergent13K/yr
- delicate laundry detergent9K/yr
- ecover wool and silk laundry liquid9K/yr
- wool washing detergent12K/yr
What reviews say buyers love and hate about Travel Washing Up Liquid
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“No nasty smells”
“Good Price”
“Highly recommended performance”
“soft and fluffy”
“Ideal for gentle wash”
What buyers complain about
66% of reviews“Doesnt smell nice”
“Rubbish, doesnt get anything out even the lightest of marks and stains and isnt easy to use, washing up liquid is actually better”
“You have to use quite a bit for each wash so doesnt last long”
“It's a little watery”
“There is no option to ask for a replacement”
Travel Washing Up Liquid return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
23%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Travel Washing Up Liquid questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
