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Tomato Juice

a concentrated shelf (top 5 take 78% of clicks) — Tomato Juice doesn't clear our bar today.

Flapen Score

46
Skip it
Market size 25Growth 25Conversion 96Competition 18Returns 100Price range 40Avg price 38Brand share 23Review moat 76Quality gap 62
This niche Category average

Is Tomato Juice profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Tomato Juice is a £102K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 46/100.

Tomato Juice: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +0.0% over the last 90 days and 12.9% of searches end in a purchase.

£102K

revenue / yr

Units sold / yr15K
Search volume / yr+0.0%75K
Conversion rate12.9%
Avg price£10.57

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers7 · 27
Top-5 product click share78%
Open market9%
Avg brand age92 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement30%
New entrants (1y)2· 1 succeeded
Avg rating4.4★
Avg reviews485

Top Tomato Juice products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

£0£15K£31K£46K£61K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

27

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

4%

  • Morrisons57%
  • BIG TOM15%
  • Biona7%
  • Schweppes6%
  • Eager6%
  • Cawston Press6%
  • Open — no brand owns it (1 brand, 4%)

Tomato Juice demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume75KCVR12.9%Products10Brands7Top 5 Brands91%OOS Rate0.0%Rating4.4★Reviews485Avg BSR#122
2K2KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

What reviews say buyers love and hate about Tomato Juice

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews
Taste-Overall57%

tastes great too

Flavor8%

The savoury taste fantastic

Natural Ingredients8%

I love this brand really tastes natural

Quality-Overall8%

Always of good drinkable quality

Vegan/Organic7%

Organic tomatoe juice

What buyers complain about

93% of reviews
Taste-Overall43%

Not much taste

Thickness21%

Thick. not watered down

Dilute/Watery14%

A bit watery

Spiciness7%

Too spice for me

Bitter7%

Bitter taste

Common Tomato Juice questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tomato Juice 46/100 on Amazon United Kingdom — Skip it. The niche generates £102K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved +0.0% over the last 90 days.
Search demand for Tomato Juice on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.