Toilet Smell Eliminator

Shoppers searched for this 872K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £504K a year.

Searches, last 12 months

872K

Growth, 90 days vs prior 90

+7.6%

Conversion, latest week

15.9%

Market size, estimated

£504Ka year

Peak month

August1.4× the quietest month

Top search term

toilet blocks173K searches a year

Listings sell for £3.63 on average, from £0.91 to £12.70. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,000 to 2,500 of them. At £3.63 that is £7K to £9K a year per listing.

Average price

£3.63under the $15 to $100 sweet spot

Price range

£0.91–£12.70

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

150K–200K

Units per listing a year

2,000–2,500

Revenue per listing a year

£7K–£9K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #73 within Household Cleaners. It carries 3,864 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

95%

Out of stock, average day

4.1%

Average rank

#73in Household Cleaners

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,864per listing

Listings tracked

58

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

4Amazon's first-year sales bar

Average brand age

45 months