Toilet Descaler

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.

Searches, last 12 months

75K

Growth, 90 days vs prior 90

+19.2%

Conversion, latest week

8.0%

Market size, estimated

£77Ka year

Peak month

February1.7× the quietest month

Top search term

enzyme drain cleaner21K searches a year

Listings sell for £12.88 on average, from £4.60 to £30.81. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.88 that is £0 to £1K a year per listing.

Average price

£12.88under the $15 to $100 sweet spot

Price range

£4.60–£30.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #424 within Household Cleaners. It carries 1,914 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

91%

Out of stock, average day

3.1%

Average rank

#424in Household Cleaners

Average rating

4.02 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,914per listing

Listings tracked

35

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months