How competitive is the Toffee Nut Latte niche on Amazon United Kingdom?

3 brands and 62 sellers compete in Toffee Nut Latte on Amazon United Kingdom. The top 5 Toffee Nut Latte products take 77% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Toffee Nut Latte?

Toffee Nut Latte buyers on Amazon United Kingdom complain most about Taste-Overall, Flavor, Dilute/Watery, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Toffee Nut Latte niche?

Toffee Nut Latte sells for £15.59 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £1.57–£23.92. The average incumbent carries 483 reviews — the moat a new listing must climb.

Toffee Nut Latte

soft demand (-52.5% this quarter) — Toffee Nut Latte doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Toffee Nut Latte profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Toffee Nut Latte is a £136K/yr Amazon United Kingdom market (46K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Nov–Dec. Verdict: Skip it — 39/100.

Toffee Nut Latte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -52.5% over the last 90 days and 18.9% of searches end in a purchase.

£136K

revenue / yr

Units sold / yr6K

Search volume / yr-52.5%46K

Conversion rate18.9%

Avg price£15.59

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 62

Top-5 product click share77%

Open market0%

Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 12 products

Top Toffee Nut Latte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

NESCAFÉ Toffee Nut Latte Instant Coffee 7 Sachets 100percent Responsibly Sourced Coffee Pack of 1

Price: £1.82
Rating: 4.6/5
Reviews: 179
Age: 5y ago

NESCAFÉ Toffee Nut Latte Instant Coffee Sachets x7 (Pack of 6 Total 42 Sachets)

Price: £14.09
Rating: 4.8/5
Reviews: 89
Age: 10mo ago

Starbucks Toffee Nut Latte by Nescafe Dolce Gusto Coffee Pods Limited Edition (Pack Of 3 Boxes)

Price: £17.98
Rating: 4.7/5
Reviews: 291
Age: 5y ago

Tassimo Coffee Shop Selections Toffeenut Latte Coffee Pods X8 (Pack of 5 Total 40 Drinks)

Price: £22.92
Rating: 4.6/5
Reviews: 2,014
Age: 6y ago

NESCAFÉ Caramel Latte Instant Coffee 7 x 17g Sachets

Price: £1.57
Rating: 4.8/5
Reviews: 829
Age: 5y ago

Newest

by launch date

NESCAFÉ Toffee Nut Latte Instant Coffee Sachets x7 (Pack of 6 Total 42 Sachets)

Price: £14.09
Rating: 4.8/5
Reviews: 89
Age: 10mo ago

NESCAFÉ Toffee Nut Latte Instant Coffee Sachets x7 (Pack of 4 Total 28 Sachets)

Price: £10.11
Rating: 4.6/5
Reviews: 13
Age: 10mo ago

NESCAFÉ Toffee Nut Latte Instant Coffee Sachets x7 (Pack of 8 Total 56 Sachets)

Price: £18.45
Rating: 4.9/5
Reviews: 26
Age: 10mo ago

STARBUCKS Toffee Nut Flavoured Coffee by Nespresso Coffee Capsules x 60

Price: £18.07
Rating: 4.5/5
Reviews: 473
Age: 2y ago

STARBUCKS Toffee Nut Latte Instant Coffee x4 Sachets Christmas Seasonal Limited Edition (Pack of 6 Total 24 Sticks)

Price: £15.59
Rating: 4.8/5
Reviews: 51
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

NESCAFÉ75%
STARBUCKS16%
Tassimo9%

Toffee Nut Latte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume46KCVR18.9%Products12Brands3Top 5 Brands100%OOS Rate10.8%Rating4.7★Reviews483Avg BSR#299

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 4.1×

Top Toffee Nut Latte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

toffee nut latte22K/yr -51.8%12.6% conv.
nescafe toffee nut latte sachets9K/yr -37.4%18.1% conv.
starbucks toffee nut latte10K/yr -67.7%2.7% conv.
nescafe toffee nut latte2K/yr -36.7%12.3% conv.
toffee nut latte nescafe3K/yr -67.2%14.3% conv.

What reviews say buyers love and hate about Toffee Nut Latte

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews

Taste-Overall33%

“Delicious coffee”

Value For Money22%

“Good price”

Flavor10%

“Great flavour”

Caffeine Content8%

“Delicious coffee”

Advertised Vs Actual Product6%

“As described”

What buyers complain about

78% of reviews

Taste-Overall25%

“A little chemically in taste”

Flavor11%

“I really didnt like the flavour”

Dilute/Watery8%

“Too watered-down”

Caffeine Content8%

“Weak coffee and doesn't taste like toffee or nut”

Sweetness8%

“Far too sweet”

Common Toffee Nut Latte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Toffee Nut Latte 39/100 on Amazon United Kingdom — Skip it. The niche generates £136K/yr across 12 tracked products. 2 of 3 products launched in the last 360 days are still selling. Search demand moved -52.5% over the last 90 days.