Tissues Boxes
Tissues Boxes shows searches that convert (19.4% search→purchase), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Flapen Score
Is Tissues Boxes profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Tissues Boxes is a £2.5M/yr Amazon United Kingdom market (2.3M searches/yr). The top 5 brands hold 99% of demand. Verdict: Worth a look — 51/100.
Tissues Boxes: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -18.7% over the last 90 days and 19.4% of searches end in a purchase.
£2.5M
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 25 products
Top Tissues Boxes products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Kleenex Take a Moment Collection Facial Tissues - Single Cube Tissue Box - Always Soft and Strong in Aid of Mind Charity - Packaging May Vary
- Price
- £0.68
- Rating
- 4.7/5
- Reviews
- 5,572
- Age
- 5y ago

Kleenex Original Facial Tissues - Multipack 12 Tissue Boxes - Softness and Confident Strength - Everyday Essential - Great for All the Family
- Price
- £10.26
- Rating
- 4.6/5
- Reviews
- 2,840
- Age
- 5y ago

Kleenex Extra Large Facial Tissues - Multipack 4 Compact Tissue Boxes - Soft Strong and Extra Big
- Price
- £3.23
- Rating
- 4.7/5
- Reviews
- 1,330
- Age
- 10y ago

Kleenex Balsam Travel Pocket Facial Tissues - Multipack 8 Pocket Tissue Packs - Balm Tissues Protect and Soothe Your Nose When Youve Got a Cold - Balmcare with Aloe Vera Vitamin E and Calendula
- Price
- £1.21
- Rating
- 4.8/5
- Reviews
- 2,908
- Age
- 10y ago

by Amazon Facial Tissues 2 ply 180 Sheets 12 Pack
- Price
- £9.11
- Rating
- 4.4/5
- Reviews
- 205
- Age
- 8mo ago
Trending
90-day click momentum
Morrisons Spring Summer Limited Edition Cube Tissues
- Price
- £0.94
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 3mo ago

Kleenex Extra Large Facial Tissues - Multipack 4 Compact Tissue Boxes - Soft Strong and Extra Big
- Price
- £3.23
- Rating
- 4.7/5
- Reviews
- 1,330
- Age
- 10y ago

by Amazon Red Nose Day Facial Tissues 3-ply 90 Sheets Twin Pack (2 Pack) Lotioned tissues on Behalf of Comic Relief
- Price
- £2.20
- Rating
- 4.5/5
- Reviews
- 838
- Age
- 2y ago

Kleenex Ultra Soft Travel Pocket Facial Tissues - Multipack 10 Pocket Tissue Packs - Beautifully Soft and Silky Tissues
- Price
- £3.58
- Rating
- 4.8/5
- Reviews
- 2,908
- Age
- 7y ago

by Amazon Facial Tissues 2 ply 180 Sheets 12 Pack
- Price
- £9.11
- Rating
- 4.4/5
- Reviews
- 205
- Age
- 8mo ago
Newest
by launch date
Morrisons Spring Summer Limited Edition Cube Tissues
- Price
- £0.94
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 3mo ago

by Amazon Facial Tissues 2 ply 180 Sheets 12 Pack
- Price
- £9.11
- Rating
- 4.4/5
- Reviews
- 205
- Age
- 8mo ago

Kleenex x Mr Doodle Limited Edition Design Multipack Facial Tissues - 12 Cube Tissue Boxes Designed in Collaboration with Mr Doodle Made to Look Beautiful in The Home.
- Price
- £8.09
- Rating
- 4.8/5
- Reviews
- 947
- Age
- 1y ago

Kleenex Editions - Single Cube Tissue Box - Limited Edition Design Cubes
- Price
- £0.69
- Rating
- 4.8/5
- Reviews
- 947
- Age
- 2y ago

by Amazon Red Nose Day Facial Tissues 3-ply 90 Sheets Twin Pack (2 Pack) Lotioned tissues on Behalf of Comic Relief
- Price
- £2.20
- Rating
- 4.5/5
- Reviews
- 838
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
97
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
50%
Top 20: 95%
Open market
0%
- Kleenex77%
- by Amazon13%
- The Cheeky Panda6%
- Morrisons3%
- M SAVERS1%
- ABENA1%
Tissues Boxes demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.7×
Top Tissues Boxes search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- tissues692K/yr
- tissue box272K/yr
- kleenex tissues196K/yr
- tissue204K/yr
- tissues box multipack178K/yr
- pocket tissues110K/yr
- kleenex88K/yr
- kleenex balsam tissues81K/yr
- tissues pocket packs47K/yr
- facial tissues78K/yr
What reviews say buyers love and hate about Tissues Boxes
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Excellent price”
“Extremely soft”
“Brilliant quality”
“Good size large”
“Does what it says on box”
What buyers complain about
65% of reviews“Not so soft”
“Noticeable reduction in quality”
“Thin”
“Box is small”
“Too expensive”
Tissues Boxes return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
38%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Tissues Boxes questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









